We are looking for an Account Director with experience in GEO/LLM/Al to lead one of our teams in our London office. Any experience with Paid Search and Paid Social would be nice to have too.
Labelium is a digital marketing agency specialised in achieving high performance & delivering meaningful results.
We collaborate with many renowned brands in the beauty, leisure, luxury, travel, retail & fashion, B2B industries.
We have an international presence with offices in Paris, London, Madrid, Milan, Vienna, Shanghai and New York, and the culture of its employees reflect that mix.
We develop global online Marketing strategies, integrating services from SEO, SEM, YouTube, Social, Shopping, Web Analytics and Feed Management.
Due to a period of growth, we are currently reinforcing the teams & looking to welcome more talents.
This is a fantastic role for an ambitious individual looking for the next challenge in their career- with an opportunity to develop and grow within the company.
As an Account Director in GEO/LLM/AIl you will be primarily responsible for managing the relationship with your clients and oversee your team development.
To succeed in this role, you should be a good communicator as you will be leading the client relationship. We also expect you to be a strategic thinker to generate new ideas, have an analytical mind to spot opportunities and strong problem-solving skills.
Report directly to the Managing Director
Inspire & drive innovations and results for your clients
Safeguard the relationship with the clients
Create a positive, collaborative & productive work environment within the team
Be responsible for the client briefs & ensure the output delivered is of excellent quality
Keep up to date with industry trends & best practices and feedback to the team & the wider company whenever relevant
Grow the accounts / portfolio together with the MD
Be responsible for the P&L of your client & contribute to the overall P&L budget planning of the office
Have access to the financial performance of the company on a monthly basis
Participate in agency pitches
Train & support the team if and when needed
Share insights with the Managing Director on overall account performance & pacing
Ensure Labelium values are upheld within the team
Ensure Labelium's methodology & quality standards are upheld within the team
Ensure workload is evenly split within your team & provide support if and when necessary
Participate in Business Development (pitch, cross sell etc)
Circulate insights, learning & best practices to the wider team
Develop GEO strategies tailored to each client's brand, goals, and industry
Audit how client brands are currently represented in LLMs (ChatGPT, Gemini, Claude, etc.)
Design content and knowledge strategies that influence LLMs' understanding and output
Lead resources who craft LLM-optimized content: FAQs, knowledge panels, press placements, high-authority citations, structured data
Report on progress and insights to clients regularly
Strong attention to detail, problem-solving, time management skills, reliable, highly organised, autonomous, resourceful and proactive
Ability to prioritise under pressure in a fast-paced environment
Analytical mindset
An understanding of LLM Machine Learning & AI Fundamentals
Strong computer skills: Advanced MS Excel (databases, pivot tables, tables, graphs, reports), PowerPoint & MS Word
Excellent writing and communication skills
Team player mind-set
Effective & positive team leader
Deadline-driven and client facing experience.
Budget planning & forecasting.
Ability to lead strategic recommendations for clients
Background in knowledge graph optimization or structured data (Schema.org)
Experience working with AI tools, vector search, or prompt engineering
PR, digital comms, or link-building experience in high-authority media environments
Proficiency in conducting SEO Audits and performing Keyword Research
Experience in developing and executing Link Building strategies
Ability to analyze Web Analytics effectively
Marketing experience, preferably with a focus on SEO and AI-driven strategies
Competitive starting salary up to 45,000 - 55,000 dependent on experience
Annual performance-based bonus against company objectives (in addition to salary)
28 days holiday excluding bank holidays
Contributory pension scheme
Private Health Care benefits
Friday Hours / Summer Hours in use
3-4 days WFH / week but during your probation period we will ask you to come in 3 days per week to the office
Nice work environment and multicultural team
Gympass subscription
Your birthday off
Free snacks/drinks in the office
Weekly socialising events
50 commuter stipend per month
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