Purpose & Overall Relevance for the Organisation:
Contribute to meeting or exceeding store sales and profit targets by ensuring the efficient and effective execution of the European visual merchandising direction in assigned store/stores.
Key Responsibilities
Communication:
Regular documented feedback of VM in store to RVMM and Europe VM stakeholders to support Key City deliverables.
Cascade information given by RVMM to SM and Store staff through training and meetings.
Participate in team meetings and team huddle to understand needs and give feedback to the RVMM regarding store requests.
Contribute to meeting or exceeding store sales and profit targets by ensuring the efficient and effective execution of the European visual merchandising direction in assigned store/stores.
Merchandising Display:
Manage layout decisions across multiple site locations - bubble and micro plans developed and implemented as agreed
Ensure store complies with European standards and guidelines to provide a brand shopping experience to all consumers
Ensure all windows are presented to a high standard including mannequins dressing and positioning, lighting direction, cleanliness, steaming and price communication
In charge of creating clear Shop -In-Shop's to emphasize category presentation
Responsible for ordering and ensuring correct use and positioning of In-Store communication Tools
Dress in-store mannequins and place props correctly
Apply and maintain Brand Retail and VM Standards
Monthly submission on VM Compliance tool including taking and uploading pictures into the system
Provide commercial feedback of implemented VM including Space vs Sales analysis
Implementation and evidence of flawless execution on Marketing activities aligned with marketing department.
Equipment control
Returns and correctly stores unused equipment including fixtures, mannequins, props & graphic frames
Manage fixtures with care to avoid damages VM Development & Management
Evaluate the competencies of his/her team members on a regular basis and provide prompt and constructive feedback and assumes a coaching role to support and inspire his/her team members.
Attendance to VM team meetings
Quarterly showroom set up support if requested
Involvement in development opportunities as requested by RVMM Training
Align training requirement with the RVMM.
On board newly appointed Visual Merchandisers ensuring training standards and
guidelines are implemented with excellence
Ensure that the entire VM direction is cascaded to relevant stores and implemented
efficiently and effectively.
Use and leverage tools and programs for planning of existing or new stores or brand spaces (e.g. stocking and space planning tools)
Provide Cluster-specific information and insights for projects into Market (Europe)
Develop best practice processes, standards and operational plans for all retailers and channels to support the implementation of Visual Merchandising standards and guidelines.
Projects
Plan, prepare and ensure the VM guideline-compliant execution of all projects relating to store
Collaborate with cross-functional departments ensuring correct usage, implementation and presentation of product packages, store fittings, in-store communication material, campaigns and Visual Merchandising tools.
VM Hours
Basic Hours to be completed between Mon to Friday, 5 days / week
Hours to be flexible in-line with campaign launches, planned layout changes and out of store opportunities
KPIs:
Commercial return
Instore standards & compliance
Key relationships
Ambassador for VM, advocating the department across all channels Key Relationships:
Regional Visual Merchandising Manager
VM team
Store Team
Customers Knowledge, Skills and Abilities:
Good IT skills (Word, Outlook, Excel, PowerPoint)
Fluency in English
Good numeracy, literacy, verbal and written communication skills
Geographical mobility across the cluster Requisite Education and Experience / Minimum Qualifications:
Secondary education or equivalent professional experience
1 year dedicated VM experience
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE'S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company's standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
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