Job Description

We are looking for a senior level advertising strategist with deep experience of creating a variety of digital and social media strategies with influencers at their heart. They\xe2\x80\x99ll be able to introduce innovative ways of approaching complex briefs, mentor other Strategists to build their foundation Strategy knowledge, and have strong commercial understanding while maintaining creative work and empathetic leadership. Overview You will own key parts of our largest new business pitches alongside the Strategy Director, and be key to growing retained business through proactivity and client/account management education. You will be providing innovative thinking to properl creative strategies on the leading edge of the evolving creator economy. You will be key in building strong relationships and understanding of how the Strategy team work alongside the Data and Paid Media teams to achieve combined effective outcomes in all work. This person will manage two Senior Strategists and be responsible for their growth and development. Skills & Attributes

• Being deeply curious about consumer behavior with the ability to connect qualitative and quantitative research to build strategic recommendations, as well as suggest new approaches to research
• Be able to write a stellar creative brief that inspires and guide our Creative and Talent Partnership teams
• Excited to bring fresh ways of thinking and know how to apply and introduce new processes, frameworks and models to the Strategy team
• Builds brilliant responses to briefs that have creative thinking, strategic clarity, and clear executional guidance, focusing on brevity, relevance and ingenuity
• Experience leading the Strategy output of multi-market social media and influencer pitches for global household name brands
• Strong commercial knowledge of how strategy is sold to clients and build the case for the work to be sold in
• Confident in representing Strategy with senior colleagues and clients with a clear understanding of where we bring the most value
• A love of the creator space and passion for all things influence
• Experience line managing senior team members is essential
• Knowledge of broader ATL advertising is advantageous
• Previous experience using research tools such as GWI and Brandwatch are a bonus

About Billion Dollar Boy Billion Dollar Boy offers global data & insight, strategy, creative, production, paid media and end to end campaign management using industry leading proprietary software to deliver highly effective & efficient creator led advertising campaigns at scale. Since 2014, we have partnered with some of the world\xe2\x80\x99s leading brands, including Heineken, King, Nintendo, PepsiCo, Campari Group, Primark, Shiseido, and L\xe2\x80\x99Oreal. Our client campaigns have been awarded at the 2022 Cannes Lions, Influencer Marketing Awards, Webby Awards, The Drum Awards and Adweek. We were among the first global creator marketing agencies and we have evolved to be one of the world\xe2\x80\x99s fastest-growing agencies, with offices in London, New York and New Orleans. We view creator marketing as a discipline, not an add-on - and bring this perspective into all of our agency offerings, proving the true value of influencer integration. Our people set us apart, and our vision is to set a new standard of advertising to change its culture for the better. We are also an official marketing partner of Meta, TikTok and YouTube. Our Culture Billion Dollar Boy is a hyper-caffeinated transatlantic creative agency with 100+ employees and counting in London, New York and New Orleans. We are actively creating campaigns across 7 continents with top brands spanning categories of beauty, fashion, lifestyle, consumer goods, food and beverage and automotive. We are harnessing the power of influencers to win hearts, catch eyes and reinvent advertising as we know it. We encourage employees to be open and confident and appreciate that every member of the team makes a vital difference. Outside working hours we enjoy regular socials, team lunches and team building. Our Values

• Collaboration is key
• Creative to the core
• Quality at scale
• Integrity & Inclusion is everything

Equal Opportunities Billion Dollar Boy embraces equality, diversity and inclusion and will seek to promote these benefits in all of our business activities. When recruiting new employees or when affording our current employees with opportunities for promotion, it means that we will:

• Recruit, develop and retain the most talented people, regardless of their background and make best use of their talents;
• Not discriminate unlawfully against any person;
• Select the best person for the job in terms of qualifications and abilities.
• This sets out our approach to equal opportunities and the avoidance of discrimination at work.

A part of what we offer at BDB is a considerate suite of competitive benefits, which will be discussed with you throughout the interview process.