Job Description

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About The Role

We have an excellent opportunity for a talented, creative individual to join our established team as a B2B Senior Marketing Executive.

Within this exciting new role, the successful candidate will support the Marketing management team, and relevant business stakeholders, to help coordinate the development, design and delivery of the Savings & Retirement (S&R) Sales and Marketing plan.

This role is offered on a fixed-term basis until November 2025.

Key Responsibilities

Creating, planning and delivering ongoing B2B marketing initiatives, in line with the agreed Sales & Marketing plan. Communicating marketing activity and performance to relevant stakeholders. Ensuring LV= are up to date with marketing trends, emerging market issues, competitor activity, and distribution dynamics in the industry. Producing practical insights and actions to protect and develop our marketing positioning. Taking the marketing lead on business projects, including assessing impacts on the LV= proposition position, developing content, and implementing activity as part of our wider strategic marketing plan. Producing marketing, communications and product materials and content for use in marketing campaigns and activity for the S&R business (ensuring that all materials and content are fully compliant and free from any legal, technical, or regulatory breaches/errors). Effectively managing key relationships with relevant internal and external parties for the purposes of implementing marketing activities and campaigns with required reputational and commercial impact. Acting as a mentor and subject matter expert across the S&R Marketing team and external stakeholders, providing key technical expertise and advice. Understanding new and emerging trends and developments from the marketing industry and how to apply these at LV=. Supporting and leading (where appropriate) on the delivery of the strategic marketing plans, ensuring maximum impact and consistency with all business marketing activity and sales objectives. Representing LV= at external marketing events where required.

About You

Our ideal candidate will...
Be a proactive marketer with strong experience, ideally within the IFA or life and pensions markets. Demonstrate the ability to identify, understand, and interpret strategic and tactical marketing opportunities. Be self-motivated, with a proactive approach to problem-solving, and the ability to think laterally. Be a team player, able to lead to others when required. Have the ability to work in a pressured and changing environment. Possess strong communication and relationship management skills. Hold strong technical marketing expertise and keep up to date with emerging and future trends. Showcase strong copywriting skills and attention to detail. Be able to work across the 'marketing mix', writing copy for online and offline campaigns. Be working towards, or have obtained, a recognised marketing qualification (CIM/ACIM), or equivalent. Competently guide and influence others and provide expert technical marketing advice.

Rewards & Benefits

At LV= Life and Pensions, you'll go above and beyond to do the right thing for our customers. We'll reward your hard work with an attractive, competitive salary and benefits package, which includes:
26 days' holiday - increasing after two years of service to 28 days The opportunity to buy or sell up to five days of holiday An annual bonus scheme based on company and personal performance Flexible benefits, including a cycle to work scheme, personal accident insurance, critical illness cover, private medical insurance, and dental insurance Competitive pension scheme - LV= Life and Pensions will double-match the amount you pay, up to 14% (subject to National Minimum Wage requirements) Group Life Assurance of four times your basic pay to your dependents (you'll have the option to increase this to 8 x cover) Group Income Protection, if you enrol into the pension scheme and reach 5 years of service Employee Assistance Programme (EAP) service for support when you need it Virtual GP service Shared parental leave Up to 20% discount on our life products for you and your immediate family. ###

About Us

Here at LV= Life and Pensions we love to hear from great people, so don't forget to connect with us on social media.



We're proudly an equal-opportunity employer and we highly value diversity and inclusivity.



We don't discriminate on race, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.



We're also open to conversations about flexible working as part of your application - if it's right for our customers, our business and for you, then we'll do everything we can to make it happen.



Please note that we are unable to offer Skilled Worker Visa Sponsorship for this role. Therefore, you must ensure that you are eligible to work in the UK without our sponsorship for your application to be considered.