Job Description

Brand & Growth Marketing Manager (Youth Sports Brand)

Full-time | Carmarthenshire (Hybrid)

Join the movement empowering the next generation of girls in football.

About Us

We're a bold new girls-only football brand launching in 2025.

Our mission?
To level the playing field, shake up the boot racks, and build the first global football brand designed for girls, owned by girls, and powered by pure attitude.

If you live on TikTok, speak fluent trend, can spot a viral moment a mile away, and love the idea of building a brand from the ground up -- keep reading.

The Role

We're hunting for a

Brand & Growth Marketing Manager

who isn't afraid to make noise.

This is not a corporate role.
This is a start-up, move fast, get creative, break the mould kind of role.

You'll be the driving force behind our launch -- building the brand, growing our community, and getting boots on feet across the UK (and soon, the world).

You'll be creating content, building hype, working with influencers, running ads, and shaping the voice of a brand that actually stands for something.

If that excites you instead of scares you -- you're our person.

What You'll Do

Build and run our TikTok & Instagram presence (daily content, trends, creative ideas) Launch influencer & ambassador programmes across girls' grassroots football Create content that actually slaps(UGC, reels, edits, behind-the-scenes) Run paid ads on TikTok, Meta and other channels Develop launch campaigns that get people talking Build and manage community engagement Optimise the website, product pages and email flows Analyse what's working (and what's not) -- then adjust fast Work directly with the founder to take from launch ? to movement ? to global brand
This role is hands-on, creative, fast-moving and high-impact.

What You Bring

You don't need 10 years of corporate marketing.
We want a doer -- someone hungry, talented, and ready to build something special.

Must-haves

You live on TikTok and Instagram You've grown a brand or personal social account before You can shoot, edit and post creative content confidently You understand youth culture, football culture, and trend culture You get excited by the idea of building a brand from scratch You're creative, proactive and not afraid to try wild ideas

Bonus points

Experience with Shopify Experience with TikTok Ads / Meta Ads Worked with influencers or creators before Passion for football or sport Can turn a rough idea into a killer campaign

Why You'll Love It Here

You'll be part of a brand with real purpose Your ideas won't just be heard -- they'll shape the entire company Creative freedom (not just posting boring brand stuff) Be one of the first hires in a fast-scaling sports brand Hybrid working (home + Carmarthenshire HQ) Free gear, events, shoots and travel opportunities
This is a rare chance to build something meaningful -- and have serious fun doing it.

How to Apply

Send us:

Your CV Links to social accounts you've grown or content you've created A quick note on why you're the onefor this role
No formal cover letter needed -- just show us your creativity.

Ready to help lead the girls' football revolution?

Apply now and be part of the brand that's rewriting the rules.

Job Types: Fixed term contract, Temp to perm
Contract length: 6 months

Pay: 120.00-200.00 per day

Benefits:

Flexitime Work from home
Work Location: Hybrid remote in Llanelli SA14 6ND