Job Description

Brand Manager

Driffield, East Riding of Yorkshire

\xc2\xa3Salary depending on experience

Commutable from Bridlington, Hull, York, Goole, Beverley

Permanent Office based role

Hawk 3 Talent Solutions are supporting a well-established national FMCG retail company based in Driffield, East Riding who are looking for an experienced Brand Manager.

The Role

Supporting the Head of Category and Brand, to develop, establish and support the delivery of the marketing plan for the division, including brand architecture, brand positioning, Trade support, product offer and clear channel support.

Duties

• Develop a strong relationship with key sales and support on customer presentations where required and appropriate.
• Create, manage and oversee Point of Sale requirements to deliver brand growth.
• In conjunction with the Head of Category and key stakeholders deliver a full communication (including education) & brand plan with clear market share, seasonal event support, range management and channel strategy.
• Working alongside the Technical resource, create a robust development pipeline which delivers consumer advantage and brand fit.
• Ensure all products meet the brand requirements and objectives (fit for purpose; value for money, competitive etc.).
• Manage and coordinate all brand promotional activities, communication plans, trade communications and events.
• Suggest, oversee and act on all market research to determine market requirements for existing and future products.
• Customer Product training
• Analyse and create recommendations from consumer research, current market conditions and competitor information.
• Develop and implement marketing plans and projects for new and existing products; manage the productivity of the marketing plans and projects.
• Monitor, review and report on all marketing activity and results.
• Deliver marketing activity within agreed budget.
• Liaise with media and advertising agencies.

Skills/Experience/Knowledge

• Education to degree level or a marketing qualification
• At least 4 years marketing or brand management experience preferably in FMCG, Retail or Consumer Goods.
• Previous experience launching products into the B2B market
• Strong entrepreneurial mindset with multitasking skill
• Strong commercial acumen, including ability to work with complex figures
• Strong influencing and interpersonal skills
• Strong communication skills are essential
• High attention to detail \xe2\x80\x93 essential
• A passion for marketing! Love what you do!

If you would like to apply for the role of Brand Manager then please email your CV to or call Deb on 07557803946

Closing date is 24.10.2023 Please note this could change subject to suitable applications.

Hawk 3 Talent Solutions are acting as an employment agency on behalf of its client.

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Hawk 3 Talent Solutions are committed to the selection, recruitment and development of the best people, basing judgements solely on suitability for the job. Whilst we endeavour to respond to all applications individually, due to high volumes, this is not always possible. Thank you for your interest in this role and we look forward to working with you in the future

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