Job Description

ABOUT THE ROLE

LOCATION:

WOKING

DEPARTMENT:

RESTAURANT SUPPORT CENTRE

HOURS:

FULL TIME

CLOSING DATE:

26 DECEMBER 2025

WELCOME TO KFC.

HOME OF THE REAL ONES.



We sell the world's best chicken. Seriously. And we've done it since 1939, when the idea of crispy, original recipe chicken took Kentucky by storm. Now, we're proud to serve 1000+ communities across the UK and Ireland, bringing the grit, pride and iconic reputation that we started with, all those years ago.



Across the Restaurant Support Centre (RSC), we come to work to be ourselves, and to make something of ourselves. We want to see our potential go that little bit further, as part of one of the world's most iconic brands.



What's the gig? Well, you support our restaurants -- and we'll support you every step of the way. Simple. Our doors are open -- and they can take you anywhere.



All we ask is that you be you. Because that makes us, us. Sound good? Great. Let's find out about that job.



THE TEAM



Our Marketing team is a 50-strong crew of bold thinkers, culture shapers and creative doers - from Brand and Digital to Strategy, Food Quality and Innovation. We're here to keep KFC at the heart of culture across the UK & Ireland, blending our iconic roots with fresh, fearless ideas that connect with real people.



We don't just make ads - we build love, drive growth, and stay one step ahead of what's next.



ABOUT THE ROLE



We're on the hunt for a talented, ambitious Brand Manager to join our Marketing team, someone who doesn't just like chicken, but lives and breathes the KFC brand and the culture around it.



This role is all about driving local marketing excellence and brand fame. You'll make sure KFC stays front-of-mind in every community, shows up in culture in the right way, and creates the kind of buzz that gets people talking (and craving chicken). You'll power growth in local markets, spark earned fame through social and PR and build standout partnerships that amplify our voice nationally.



It's a rare chance to join an award-winning Marketing Team inside one of the UK's biggest, boldest, most-loved brands. You'll work with brilliant minds across the business, restaurant teams who live our brand every day, and agency partners who push us to think bigger.



We're looking for an original, someone dynamic, culturally curious and full of fresh ideas. Someone who gets our fun, fearless, slightly cheeky KFC personality and uses it to create work with impact. There's huge room to grow, and we're excited for someone who wants to build their career with KFC and Yum!.



WHAT WILL YOU SPEND YOUR TIME DOING?

BUILD BRAND FAME & SHARE OF VOICE



Lead the charge on growing KFC's earned fame -- from culturally relevant activations to PR moments and scroll-stopping social content. Make people talk about us, crave us, share us.



DRIVE PARTNERSHIPS & COLLABS



Supercharge our partnerships (think Pepsi and media owners) to unlock big, integrated moments that boost brand relevance locally and nationally.



CREATE BUZZ AT OPENINGS & DEFEND OUR PATCH



Turn every new restaurant opening into a moment that earns attention. Build strategies to defend local share when competitors try to flex.



SUPPORT EQUITY RESTAURANTS ON THE GROUND



Work with Ops and cross-functional teams to support restaurant performance through smart, targeted local marketing.



LEAD LOCAL RESTAURANT MARKETING (LRM)



Champion LRM as a growth engine -- partnering with restaurants, franchisees and internal teams to drive awareness, engagement and customer choice.



PLAN & EXECUTE LOCAL CAMPAIGNS



From new openings to local opportunities and challenges -- design and deliver multi-channel campaigns that shift the dial where it matters.



LEAD AGENCY & CREATIVE EXECUTION



Work with our world-class creative, PR and media partners to deliver A-grade work that's flawlessly executed and unmistakably KFC.



GUARD THE BRAND



Empower restaurants and franchise partners to activate locally and stay fiercely on-brand. Set the guardrails, spark the creativity.



OPERATE WITH PACE & AGILITY



Thrive in a fast, reactive environment -- juggling multiple priorities while keeping standards sky high.



BRING A CHALLENGER MINDSET



Spot opportunities, bring fresh thinking, optimise our LRM approach and drive continuous improvement.



WHAT WE LOVE FROM YOU

EXPERIENCE

This position requires a real passion for local marketing strategy and execution with a combination of creative and commercial acumen.

Ability to work well autonomously and set your own daily workload. You won't be micro-managed here and we'll be looking for you to pick up a brief and run with it independently to meet deadlines.

We're looking for a someone who wants accountability and can manage the full local marketing mix. The role combines an eye for creative and brand awareness with an executional focus.

You'll be extremely organised and tenacious to ensure the flawless management and delivery of key assigned local marketing projects within a faced paced and reactive environment.

You'll be able to engage at a strategic level, understanding the brand strategy and how the restaurant space can be used to activate localised campaigns through a combination of brand and retail thinking.

You remain curious and on the pulse of latest marketing tactics such a social, influencers and new local marketing developments to find new ways to optimise and continuously improve our planning.

Experience of working within a high street restaurant business and franchisee model would be beneficial.

You'll already be working within a marketing team and have a minimum of 6 years' experience specifically in the field of brand marketing and/or local marketing.



ABOUT YOU

A genuine team player

High energy and loves celebrating wins

A self-starter with curiosity, energy and adaptability

Hungry to learn and thrive in a small, mighty team

A practical problem-solver with strong commercial instincts

Obsessed with high standards, momentum and getting things done

Proven ability to work in a fast-paced changing environment, with the ability to pivot in line with business priorities

And of course... a true KFC believer



READY?



We hope so, if you're ready to be part of our community, now's the time to apply.



Worried you aren't ticking all the boxes? Don't - we'd still love to hear from you.



Beware of fake job postings using Yum! and/or our brand logos - KFC, Pizza Hut, Taco Bell and Habit Burger & Grill - on fraudulent sites. Yum! Brands only posts jobs on official careers pages and never asks for money during onboarding. Avoid unsolicited contacts via Telegram, WhatsApp or similar social apps.



WELCOME TO KFC.

HOME OF THE REAL ONES.



We sell the world's best chicken. We've done it for a long old time -- since 1939, when the idea of finger lickin' good chicken popped into our Colonel's head. Now, we proudly serve 1000+ communities across the UK and Ireland, bringing the grit, pride and iconic reputation that started in Kentucky all those years ago.



People who are original. Individual. Fresh. We come to work to be ourselves, and to make something of ourselves. We bring the graft and the laughs every day -- building our own community, as we serve our original recipe chicken to the ones we're in.



In our place, ambition grows. Careers build. Potential goes further. Our doors are open, and they can take you anywhere.



If you join our team, we only ask one thing. That you be you.



Because that makes us, us.



JOB LOCATION DETAILS

Guildford Road, Woking, United Kingdom, GU22 7NJ



DISCOVER OUR BUSINESS

CHAMPIONING POTENTIAL AT KFC.



At KFC, we are the originals. Real ones bringing their authentic selves to work every day. No matter who you are, where you're from, or what makes you unique - there's a place for you at the Colonel's table.



BUCKETS OF OPPORTUNITY.



Think we're just a chicken shop. Think again. At KFC we're serious about helping you discover your potential. We don't hire staff. We hire Team Members. Real people, building real careers, in a real community. And it begins right here.



CHAMPIONING POTENTIAL AT KFC.



At KFC, we are the originals. Real ones bringing their authentic selves to work every day. No matter who you are, where you're from, or what makes you unique - there's a place for you at the Colonel's table.



BUCKETS OF OPPORTUNITY.



Think we're just a chicken shop. Think again. At KFC we're serious about helping you discover your potential. We don't hire staff. We hire Team Members. Real people, building real careers, in a real community. And it begins right here.



CHAMPIONING POTENTIAL AT KFC.



At KFC, we are the originals. Real ones bringing their authentic selves to work every day. No matter who you are, where you're from, or what makes you unique - there's a place for you at the Colonel's table.



BUCKETS OF OPPORTUNITY.



Think we're just a chicken shop. Think again. At KFC we're serious about helping you discover your potential. We don't hire staff. We hire Team Members. Real people, building real careers, in a real community. And it begins right here.



PERKS, REWARDS AND BENEFITS.



We do things our own way here. And that includes the way we reward you for bringing the graft. And the laughs, too.



Here's what the real deal could look like for you.



DISCOVER OUR FULL RANGE OF BENEFITS

ENHANCED PENSION SCHEME



We'll contribute up to 11%, which could mean we pay more into your pension than you do.



FRI-YAY FINISHES



Clock off at 1pm on a Friday all year round - and make your workdays zing with virtual commutes and hybrid/flexible working.



5 WELLBEING DAYS EACH YEAR



Get 5 extra days to look after you and your wellbeing - on top of your usual holiday allowance.



GENEROUS BONUS SCHEME



We reward strong performance and our bonuses could mean you earn well above industry norms.



ENHANCED HOLIDAYS



You'll start off with 25 days' holiday, which rises to 30 days after 5 years. Plus you have the option to buy and sell additional days.



PROFESSIONAL 1-2-1 COACHING



Personal development, growth and fulfilment come with the territory at KFC.



HEALTHCARE AND LIFE PROTECTION



From private medical insurance to critical illness, life assurance, income protection, dental plan, cancer checks and even a digital GP, we've got your covered.



LIFESTYLE-FRIENDLY PERKS



Flex your package with travel insurance, cycle scheme, retail discounts, charity giving, tech scheme, food and drink discount cards and much more.



25% KFC DISCOUNT



Big discounts on your finger lickin' favorites.



DISCOUNTED GYM MEMBERSHIP



Stay strong with up to 25% off gym membership, up to 50% off home workouts and up to 70% off home and lifestyle purchases.



FULL EMPLOYEE ASSISTANCE PROGRAMME



Lots of well supported wellbeing services including mental health support, legal advice and more for you and your family.



FREE MORTGAGE ADVICE



We can help you get on - or climb up - the property ladder.