Job Description

Join Lacoste at Selfridges - Brand Ambassador Opportunity


Pop-up activation at Selfridges and we are looking for a passionate Brand Ambassador to be part of the experience.


Location: Selfridges, London


Contract: 24 hours/week


Duration: 8 weeks

Main Responsabilities:

Customer engagement

Deliver Premium Customer Service: Connecting customers to our iconic brand by providing an exceptional experience through greeting, listening, and assisting customers. Build customer relationships: Go above and beyond to exceed expectation through the offer of additional services, encouraging customer loyalty and repeat business. Brand Specialist: Demonstrate in-depth knowledge of the brand's products, materials, heritage, and history to share with customers through inspirational story telling.

Sales Excellence

Achieve Business Targets: Ensure sales animation by achieving and exceeding daily objectives/targets. Upselling & Cross-Selling: Identify opportunities to enhance the customer's purchase by recommending complementary products. Manage Transactions: Ensure smooth, accurate, and efficient processing of purchases and returns, ensuring all customers are approached and offered the available services.

Brand Representation

Maintain Brand Image: Maintain a pleasant shopping environment consistent with Lacoste standards, to uphold the brands standards Visual Merchandising: Take pride in ownership; adhering to proper housekeeping standards on the sales floor

Operational Tasks

Stock Management: Respect and follow stock policy standards for efficient sales management Store Standards: Monitor stock replenishment and control standards Compliance: Adhere to company policies, including health and safety standards. Business Reporting: Develop a strong relationship with the line manager and report weekly/monthly on business performance.

Essential Criteria:

Dynamic seller with a passion for customer service Strong communication skills Persuasion, Influence and adaptability Right to Work in the UK Embrace challenges Critical thinker with a 'can do' attitude

Desirable Criteria:

Knowledge of one or more foreign language(s)



Equal opportunities



At Lacoste, we are committed to making equal opportunities a reality.

Inherited from our unique vision of fashion-sport, equal opportunities move us forward and our recruitment methods follow this commitment by focusing on skills and embracing all types of talents.

We commit to fostering a diverse and inclusive environment where elegance goes beyond style and where each of us is given the chance to fulfill our greatest potential.