Business Analyst (m/w/d) – Brand & Marketing Performance

Hassocks, ENG, GB, United Kingdom

Job Description

About the Role



We're looking for a Business Analyst to support our Chief Brand Officer and Brand Directors in making data-driven decisions across our brand portfolio. This is a matrix role: you will be based in our central Business Intelligence team, while working very closely with the Brand Department as your main business partner.

Your work will combine financial analysis, performance marketing evaluation, customer insight reporting and the application of AI-driven analytics. You'll play a key role in ensuring our brands have the right numbers and insights to guide strategy and execution.

Partner with the CBO and Brand Directors on P&L analyses, ROI modelling, and financial reporting

Build and maintain dashboards and reports to track brand and marketing performance (e.g. CAC, CLV, ROAS, brand equity metrics)

Consolidate and analyze customer insights from tracking tools, surveys, and consumer panels

Explore and apply AI-powered tools (e.g. predictive analytics, advanced data modeling, automation of reporting tasks) to support smarter brand decisions

Deliver clear, concise presentations and recommendations to senior leadership

Collaborate closely with Finance, Marketing, and E-Commerce teams to align data and insights

What We're Looking For



2-4 years' experience in business analysis, FP&A, or marketing analytics (FMCG, eCommerce, or consulting background is a plus)

Solid understanding of financial modelling, P&L structures, and margin analysis

Proficiency in Excel/Google Sheets and BI tools (Looker, Tableau, Power BI, or similar)

Basic understanding of brand building and marketing concepts, combined with a genuine interest in developing expertise in this field

Strong analytical skills and attention to detail

Ability to communicate complex data in a clear, actionable way to stakeholders at all levels

Proactive, collaborative, and comfortable managing multiple projects simultaneously

Fluent in English; additional languages are a plus

What We Offer



The opportunity to work at the intersection of brand and BI in a dynamic, growing environment

Direct exposure to senior leadership and the chance to shape our brand portfolio

A collaborative culture with space for ownership, initiative, and professional growth

Job Types: Full-time, Permanent

Pay: 51,000.00-61,000.00 per year

Benefits:

Additional leave Casual dress Company events Company pension Employee discount Free parking Health & wellbeing programme Life insurance On-site parking Paid volunteer time Sick pay Store discount Work from home
Work Location: Hybrid remote in Hassocks BN6 9HE

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Job Detail

  • Job Id
    JD3697676
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Hassocks, ENG, GB, United Kingdom
  • Education
    Not mentioned