10% Equity Day 1 (Scaling to 25% over 5 years) + 38k Salary triggered upon revenue attainment.
Stop "Managing" Care, Start Building a Legacy.
We are looking for more than an employee; we are seeking a true business partner. You will join the leadership of a
Friends Helping at Home
branch, an organisation disrupting the traditional care industry with an "Introductory Agency" model that prioritises people over tick-boxes.
This is a sweat-equity role for an entrepreneurial individual who wants to own a piece of the business they build. You will start with
10% equity immediately
, growing to
25% over 5 years
, with a full salary of
38k
unlocking once agreed revenue targets are hit.
The Mission:
Our philosophy is simple:
"Care at Heart."
We do not run a traditional agency where staff are rushed through 15-minute visits. We operate an
Introductory Agency
, matching self-employed, vocational Service Providers (SPs) with clients for minimum one-hour visits.
Your role is to ensure our clients find their perfect match, allowing them to stay in the homes they love with consistency, dignity, and choice.
Key Responsibilities: Client Success & Operations
You will effectively act as the "Matchmaker-in-Chief" and Operations Director, driving the business forward.
1. Growth & Client Acquisition (The "Face" of the Business)
Consultations:
Conduct complimentary face-to-face consultations with prospective clients and their families. This is not a hard sell; it is about listening to needs and explaining how our model offers control and value.
Networking:
Represent the branch at community events and build relationships with social workers, NHS teams, and discharge coordinators.
2. The "Matchmaking" Process (Client Success)
The Introduction:
You will facilitate the "chemistry meeting" between the client and the Service Provider. You ensure the personality fit is right, adhering to our
"No Stranger Policy".
Onboarding:
Manage the client setup, including verifying Power of Attorney (OPG100 checks) and creating client profiles in our secure systems.
Retention:
Conduct 6-monthly client reviews and quality check-ins to ensure the relationship is flourishing.
3. Service Provider (SP) Network Building
While SPs are self-employed, they need support. You will help interview and vet new talent, ensuring they meet our "Mary Poppins" standard.
Facilitate "Network Support" coffee catchups to ensure our SPs (lone workers) feel part of the team.
The Ideal Candidate:
Entrepreneurial Mindset:
You understand that equity is a long-term wealth builder. You are willing to put in the work now to harvest significant rewards later.
Sector Awareness:
You likely have experience in care, recruitment, or high-end customer service. You understand (or are willing to learn) why the
Introductory Agency model
(CQC/IR35 compliant) is the future of the industry.
Tech Savvy:
Comfortable using
Microsoft 365, SharePoint
, and our
Blue Sky 2020
invoicing portal to keep the business efficient.
Person-Centred:
You align with our mission to banish "rushed visits" and treat both clients and carers with equal respect.
Why This Model Works?
Unlike traditional startups, you are joining a branch supported by a national network with a proven roadmap:
Centralised Support:
We have a Head Office team handling high-level Compliance, Quality Assurance, and Invoicing (Blue Sky), allowing you to focus purely on Client Success and Growth.
Legal Framework:
Our contracts and policies are already established and legally vetted, protecting the business and our self-employed workforce.
Established Brand:
You are building under the "Friends Helping at Home" banner, with access to marketing assets, merchandise, and a trusted reputation.
The Trajectory
Phase 1 (The Build):
You join as a 10% Equity Partner. Focus on securing the first 10-20 regular clients and establishing the SP network.
Phase 2 (The Unlock):
Upon hitting the agreed revenue milestone (e.g., reaching sustainable break-even + profit), your
38k salary
activates.
Phase 3 (The Scale):
As the business grows, your equity stake vests annually up to
25%
, giving you a quarter share of the profits and exit value of a high-growth care business.
Are you ready to build a business with heart?
To apply, please send a brief cover letter outlining this opportunity appeals to you and your experience with client relationship management.
Job Types: Full-time, Part-time, Permanent
Pay: From 38,000.00 per year
Expected hours: No less than 24 per week
Benefits:
Company events
Employee stock ownership plan
Flexitime
Work from home
Work Location: Hybrid remote in Liverpool L3
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