Christian Dior Couture offers more than a beautiful brand to our clients; we invite them to be part of the heritage, to share our passion for luxury and to be part of the Dior family. We look for the same desire in our employees, to have enthusiasm and passion about being part of the House of Dior.
Role Overview:
The CDM Analyst Intern will provide critical support in optimising client relationship management and direct marketing strategies. This role requires a strong analytical mindset, proficiency in CRM systems, and the ability to translate data into actionable insights to drive boutique performance.
Job responsibilities
Reporting & Analysis:
Generate and analyse weekly and monthly reports for boutiques, HQ, Finance, and management, identifying trends and opportunities for improvement in client engagement and sales.
CRM Optimization:
Proactively analyse boutique CRM system usage and data accuracy, developing strategies to improve client knowledge capture and data integrity. Monitor and improve database accuracy to optimize boutique KPIs and capture rate performance.
Direct Marketing Performance:
Monitor and evaluate the effectiveness of direct marketing tools and campaigns, providing data-driven recommendations for optimizing future initiatives. Ensure the efficient distribution of marketing materials and gifts, tracking inventory and fulfilment to maximise impact.
Boutique Support & Insights:
Respond to boutique requests with timely and insightful analysis, supporting their efforts to enhance client relationships and achieve sales targets.
Event Analytics:
Track and analyse client attendance at in-store events, providing insights into event effectiveness and client preferences.
Project Participation:
Engage in projects related to CRM activities, contributing analytical expertise to enhance client engagement strategies.
Additional Tasks:
Undertake other analytical tasks as assigned within the marketing department.
Profile
Preferably 3 months to 1 year of prior CDM, Marketing and/or Analytical internship experience.
Strong analytical and problem-solving skills.
Proficiency in data analysis tools and CRM systems.
Excellent communication and interpersonal skills.
Detail-oriented with a focus on accuracy.
Ability to work independently and as part of a team.
Passion for the luxury industry and the Christian Dior brand.
Additional information
Must be available to work Full-Time 40 hours per week and based in London.
CHRISTIAN DIOR
MAISON
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"Whatever you do - whether for work or pleasure - do it with passion! Live with passion," wrote Christian Dior.
Well before he embarked on his destiny as a couturier, Christian Dior was fascinated with art. The young Normandy native and several friends opened an art gallery when he was just 23. In 1938 he learned the metier of pattern cutter with Robert Piguet and three years later began working as a designer for Lucien Lelong. Right from the founding of his Maison in 1946, he transformed his dreams into irresistible creations, seeking to break with the somber war years by elevating pure joy. His visionary spirit celebrated and enchanted women the world over. In only ten years, Monsieur Dior revolutionized the conventions of elegance and femininity, designing collections infused with dreams.
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