Channel Development Lead B2b

Leicester, ENG, GB, United Kingdom

Job Description

Overview





Home. There's no place like it. And there's no feeling like helping people create the joy of feeling truly at home. At Dunelm, that's what we do. We're the UK's number one choice for homewares because we make home life lovelier for our customers. And the caring and supportive culture we've created makes this a place you'll feel right at home too.



We are the UK's Number One homewares retailer offering c85,000 products building a consumer-focused total retail business that delights customers through our multichannel operation.



We are ambitious in our plans to drive further expansion of the business to more customers, shopping more frequently, with more choice, enhanced digital and physical services, and new capabilities to innovate and operate at pace in a fast-changing landscape. In developing the business for the long-term benefit of our customers, we are investing in our supply chain, stores and technology to improve the customer proposition as we move forward.


Department

Overview





Made to Measure is an exciting area of growth for the business. It is our mission to ensure Made to Measure is made easy. We want to be the Trusted home of UK crafted curtains, and blinds, delivered quickly at great value. The Made to Measure Central Team is here to help bring the expertise required to achieve our mission and ensure we grow the business in a sustainable way. We work closely with many other areas of the business but most notably stores, store operations, digital growth, product and design teams.

Our Channel Development Leaders are highly disciplined and results-driven working as part of our dynamic growth team. This role is ideal for an experienced Channel Development professional who excels in building relationships with commercial clients and driving revenue growth and sustainable partnerships. Our Channel Development Leaders are responsible for generating new business channel opportunities and leading sales efforts within the B2B sector for our made to measure window treatment products and services.

What you'll be doing



Channel and Go To Market Strategy


Develop sector and industry-specific channel strategies and go to-market plans. This includes using market and competitive research to identify growth opportunities and ensure that channel initiatives align with the company's overall business objectives.

New Partner/Customer Engagement


Identify high potential channel partners/customers, initiating outreach and selling in the Dunelm B2B value proposition

Lead Generation & Prospecting


Working with the growth manager to identify and target new business opportunities within the B2B market. Build and maintain a strong sales pipeline, ensuring a steady flow of qualified leads.

Sales Strategy & Execution


Develop and implement strategic sales plans to achieve revenue targets and business objectives. Conduct in-depth needs assessments for potential clients to understand their specific window treatment requirements. Provide tailored solutions that align with client needs and company offerings, including product recommendations and pricing.

Sales Presentations & Negotiations


Conduct product demonstrations, commercial sales presentations, and site visits as necessary to showcase the value of the company's window treatment value proposition. Prepare and present proposals, including product specifications, trade terms quotes, and pricing structures. Negotiate trade terms, contracts and close deals while maintaining profitable margins for the company.

Collaboration & Reporting


Work closely with the finance, marketing, design, and operations teams to ensure client needs are met efficiently. Provide regular updates on sales performance, market trends, and competitive analysis to the growth team. Participate in trade meetings and contribute to the development of best practices for sales processes.

What we'll look for in you



Experience in B2B Channel Development or New Business Development preferably in the interior design, construction, or window treatment industry. A proven track record of achieving sales targets and driving revenue growth in a B2B environment. Strong commercial and numerical ability. Interpersonal and communication skills, with the ability to build rapport with clients at all organisational levels. Excellent negotiation and closing skills, with a focus on value and insight-driven selling. Ability to assess client needs and present tailored solutions effectively. Proficient in Microsoft Office Suite. Organisational and time-management skills, with the ability to manage multiple projects simultaneously. Bachelor's degree in business, Marketing, Sales, or related field is preferred but not required, experience in role is equally valued. Self-starter with a proactive and goal-oriented mindset. Detail-oriented with a focus on customer satisfaction. * Ability to work independently and as part of a collaborative team.

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Job Detail

  • Job Id
    JD3848923
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Leicester, ENG, GB, United Kingdom
  • Education
    Not mentioned