Job Description

Updated: Yesterday
Location: London, ENG, United Kingdom
Job ID: 12248
Description
Location: Bloomsbury Way, London
Reporting to: Managing Director
Candidate profile & Who we are
Join our award-winning advertising team at Syneos Health, where innovation meets creativity. Syneos Health is an integrated healthcare communications agency that provides a full range of creative communications services. The Syneos Health commercial division is backed by a breadth of medical, strategic, and creative talent that extends to our partner and affiliate agencies throughout Europe and the US.
Our dynamic, fast-paced working environment offers daily opportunities to learn and tackle new challenges. We take promising ideas and transform them into commercial realities, overseeing every step of a product or device's journey from the lab to life.
Our leadership team's evolution in Advertising is fueled by significant annual growth and record-breaking wins, marking an exciting new direction for the team.
This unique leadership opportunity offers the chance to contribute to our dynamic, close-knit, and highly motivated team, as we continue to build our exceptional business.
Overview of role
This is a critical leadership role within the business, and as such covers a range of business areas:

• Drive financial performance: This role will work in conjunction with the Managing Director and Financial Director to deliver both revenue and margin targets for a growing Advertising practice.
• Build a high-performance culture: This role will work closely with the Managing Director and other senior agency staff to drive, develop, and lead a team of advertising professionals in London. You will support and guide the core team to achieve high-quality results, while ensuring that team members understand current expectations and have a clear view of future role opportunities and development requirements to successfully progress their careers within the organisation. Succession planning, early talent identification, and coaching will be key areas of focus for this role. At the core of this role will be ensuring the efficiency of the team and active financial management and oversight in sharing resources across the London Advertising Practice.
• Develop and deliver the advertising strategy: You will be responsible for developing and delivering the Advertising business strategy, working closely with the other EU Advertising businesses. You will also lead the driving and shaping of the Business Development growth plan both through organic and new business opportunities. This would be in partnership with the Managing Director, Head of Business Development and New Business Leads.

Employee Priorities
Client Services & Business Development

• Work with Managing Director and EU Head of Business Development to create BD strategies, drive and shape growth both with organic and new business opportunities.
• Drive best-practice and quality standards across the Advertising team.
• Manage any client issues which arise in a direct and timely manner, in partnership with the Managing Director, when required.
• Conduct ongoing monitoring of external trends and continuous evaluation of services to ensure that the UK Advertising business continues to evolve and take maximum advantage of the market environment.
• Participation in procurement negotiations with finance team and externally as necessary including at a Global Level.

Leadership

• Develop and deliver the Advertising business strategy aligning with our affiliated European and Global Advertising businesses.
• Demonstrate strong corporate leadership and loyalty taking ownership of Syneos management practices.
• Work closely with the Account teams within the Advertising team to ensure smooth running of any operational requirements.
• Actively work to implement the London business development strategy and regularly review progress against business objectives.
• Develop and deliver policies and systems essential to efficient and profitable performance and growth.
• Develop and maintain effective relationships within the wider global Syneos business.

Financial Management

• Deliver and demonstrate compliance with financial practices governing the success of the UK Advertising practice.
• Responsibility for driving and providing ongoing recommendations to the UK finance team as part of the continuous improvement of the team.
• In partnership with Managing Director and Financial Director, develop and be responsible for driving annual revenue forecasts, reforecasts, and business planning to meet the agreed targets across all the London Advertising Practice.
• Ensure the development and accuracy of capacity plans, consolidated across all the London Advertising Practice to deliver on agreed business targets.
• Participate and provide monthly financial analysis and reporting to EU Managing Director, Financial Controller and CFO.
• Participate in regular focus group meetings with US leadership making appropriate financial recommendations, analysis, and forecasts for the UK Advertising Practice.

Line Management / People Focus

• Continue the building and development of a high-performance culture within the advertising team. Demonstrate active leadership in the mentoring and coaching of teams within the London Advertising team.
• Oversee talent development, including participation in the appraisal process, reviews, and goal setting:

• Provide constructive feedback and proactively address staff performance issues.
• Work with HR, the Managing Director, and Directors to align training provision, support and promote rising stars, and actively manage under-achievers.
• Manage internal resources to meet client needs and work with Managing Director/finance/HR to secure appropriate external resources as required.
• Actively participate in decisions on, and recruitment of, new hires.

Key things we are looking to see:

• Visionary leadership
• Ability to motivate a team
• Effective management and delegation
• Strong communication and negotiation abilities
• Excellent presentation skills
• Understanding of a multi-faceted business operation
• Strong financial and commercial acumen
• Planning and forecasting
• In-depth knowledge of markets and changing business environments
• Complex problem solving
• Effective decision making

In return for:

• Working for a fully integrated global pure play health communications group that offers best-in-class capabilities, spanning PR, digital, social media, medical education and advertising
• Working for an agency that allows you to work and grow within a dynamic and fast-paced environment that is big on collaboration and integration
• Working as part of a well-supported team with exposure to experienced team members who share expertise and learnings
• Unrivalled opportunities for personal and professional development due to the depth and variety of expertise within our agency and network
• High-quality training opportunities presented at a local and global level
• Competitive package and flexible working environment

At Syneos Health, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesna??t align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our to stay connected to additional career opportunities.
The diverse European healthcare environment requires a specific approach to communications. The European market provides multiple challenges to the pharmaceutical industry, emerging biotechnology and medical technology firms who develop, launch, and commercialise drugs and devices. Deep and varied local and international insights, experience, capabilities and footprints are required for impactful healthcare communications in Europe because of the high diversity in local regulations, health systems, market dynamics, key stakeholdersa?? perceptions, as well as cultural nuances and languages. A next-generation agency group that offers the perfect combination of global size and unprecedented capabilities with European and local expertise. As a part of Syneos Health, a global biopharmaceutical accelerator integrating clinical development, real-world, late-stage and full commercialisation, we serve the complex European healthcare market with tailored communications solutions for our customersa?? clinical and commercial success.
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Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)
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