Job Description

Location:

Based in our national head office in Norwich, with flexible arrangement to work from home (up to 6 days per month). Role will involve frequent nationwide travel to franchised centres.

Hours of work:

Full time [8.30am-5.00pm Mon-Fri]

Reporting to:

Head of Marketing

Background:

As the UK's largest signage and graphics brand, we are investing in a new approach to marketing to drive growth and better brand visibility across the country. We are seeking an enthusiastic, dynamic content creator to help bring our brand to life through improved story telling, content, personality, relationships and humanising the brand, building trust, so people remember us when they next need signs and graphics.

You will be able to see content opportunities everywhere and be capable of capturing, sharing and promoting this across multiple channels and different media (with the support of a marketing agency).

Objective:

To lead brand content creation, story telling and bringing personality and a human side to brand communications on a daily basis, using a mix of media and channels to grow brand visibility.

Key Responsibilities:

Collaborate with internal teams to develop content strategies and ideas. Create engaging and on-brand video content for a variety of mediums such as website, blogs, social media posts/campaigns, email campaigns, podcasts, and more. Maintain, create, and edit specific media for social campaigns across various platforms, alongside creating captivating short visual content across our social media channels. Liaise with key customers, franchisees and team members to create engaging case studies that showcase our work and personality Collaborate with our brand ambassadors and influencers to increase reach across social media platforms and engage with an alternative network of followers. Collaborate with internal colleagues and franchisees across the country to create promotional materials and campaigns for our franchisees. Stay up-to-date with the latest social media trends, tools, and best practices to innovate and enhance the brand's social presence. Help to develop and ensure that digital content is consistent with Signs Express's brand voice and brand guidelines to establish a visual identity that showcases brand personality, people, trust and credibility. Understand and adhere to brand guidelines to maintain a consistent brand voice. Research industry-related topics to ensure content is relevant, informative, and attracts our target audience.

Required Skills and Qualifications:

Excellent writing, editing and proofreading skills. Experience using various social media platforms, ideally for advertising and marketing. Ability to work independently and as part of a team. Proficient in Microsoft Office and familiarity with graphic design software is a plus. Strong attention to detail. Excellent time-management and organisational skills. Strong grasp of branding principles, digital marketing, and public relations. Excellent communication, presentation, and interpersonal skills.

Preferred, but not Essential:

Proven work experience as a Content Creator or Brand Storyteller or similar role. Experience working with brands and or short-form video would be advantageous. Along with actively using Adobe suite or Canva. UK Driving License

Personal Attributes:

Highly motivated and results-driven who wants to be part of a high-performing team. Passionate learner, someone who is always looking to add more knowledge to grow and develop. A collaborator, someone who works well in teams happy to share their own ideas or listen to others and contribute. Creative thinker with the ability to see the bigger picture and act as a unifying force among franchisees. Adaptable and proactive in addressing marketing challenges and opportunities.
Job Types: Full-time, Permanent

Pay: 24,000.00-30,000.00 per year

Benefits:

Company events Company pension Free parking On-site parking
Schedule:

Monday to Friday
Application question(s):

Do you have a full UK driving licence and access to a vehicle?
Work Location: In person