Job Description

Having just built a brand new creative studio you will be working within a thriving e-commerce business based in West Yorkshire, who have huge plans for growth over the coming years. You will play a pivotal role in shaping their online image and increasing their digital footprint. If you have a passion for content creation, storytelling, and PR strategies and are looking for a dynamic role in the e-commerce sector, this could be the perfect opportunity for you. This role is hybrid, working a minimum of 1 day from site based in West Yorkshire. Flexible working is another perk that is offered along with a salary ranging from \xc2\xa330,000 to \xc2\xa339,500 dependent on experience

About the role:

1. Content Strategy:

• Develop and execute a comprehensive content strategy aligned with their brand and business objectives.
• Create engaging and informative content for the website, blog, social media, email campaigns, and other digital channels.
• Collaborate with internal teams to ensure content consistency and relevance.

2. Digital PR:

• Build and maintain relationships with industry influencers, bloggers, and journalists.
• Create and distribute press releases, news articles, and other PR materials to enhance brand visibility.
• Monitor media coverage and track the success of PR campaigns.

3. Social Media Management:

• Manage and grow our social media presence, including content planning and posting.
• Engage with online community, respond to comments, and foster positive interactions.
• Use social media insights to inform content and PR strategies.

4. SEO and Content Optimization:

• Optimise content for search engines (SEO) to increase organic visibility.
• Conduct keyword research and ensure content is aligned with SEO best practices.
• Collaborate with the SEO team to improve overall website performance.

5. Reporting and Analysis:

• Track and analyse key performance metrics using analytics tools.
• Prepare regular reports on content and digital PR performance.
• Use data-driven insights to refine strategies and achieve KPIs.

About you:

• Proven experience in content creation, digital PR, or a similar role.
• Excellent writing and editing skills, with a keen eye for detail.
• Strong understanding of social media platforms and trends.
• Knowledge of SEO best practices.
• Exceptional communication and interpersonal skills.
• Creative thinker with the ability to develop innovative content ideas.
• Self-motivated, organized, and able to meet deadlines.

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.

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