Job Description

Content Writer at Sales Fuel

About Sales Fuel

We are a fast growing B2B lead generation company helping small UK businesses connect with the right customers. As we expand our own lead generation brands and products, we're also preparing to offer marketing services to local businesses, helping them improve their websites, content, and digital presence. We're looking for a creative Content Writer to support our growth across a range of departments.

About the Role

You'll be at the heart of our content. From SEO efforts with creating material that helps our brands rank, convert, and grow to digital brochures and adverts. Initially, you'll focus on producing high quality content for our own brands, including SEO pillar pages, blogs, case studies, PPC ad copy, and social media posts. Once our brands are optimised, you'll also support clients with website content and campaign messaging. This role suits someone who loves writing but also understands how content fits into the bigger digital marketing picture and can confidently switch between landing pages, blogs, social media and ad copy across different sectors for a wide range of products and brands.

What You'll Be Doing

Writing SEO optimised copy across a range of products and services. Creating pillar pages, blogs, landing pages, case studies, and website copy to drive organic traffic and conversions from CRM campaigns. Crafting engaging PPC ad copy and content for paid and organic social campaigns. Supporting SEO strategy by aligning content with keyword targets, search intent, and campaign goals. Supporting CRM campaigns with email content and messaging with supporting blogs to improve click-through and conversions. Supporting our video strategy with some script writing and editing. Helping with content planning, keyword research, and topic ideation alongside SEO and marketing teams. Researching into current industry news and events and creating content for both B2B and B2C to express our expertise in our industry. Maintaining a consistent brand voice across platforms and formats while working of numerous brands and clients.
You'll be our content king/queen working alongside numerous departments to support. Wherever there is a written word, you will be in charge. Be that online or offline, be it an SEO blog to support our SEO or some snazzy social media posts to promote what we've been doing in the office.

Tools You'll Be Using

We believe in working smart, so you'll have access to a full suite of tools, including:

SEMrush / Ahrefs Google Keyword Planner Answer the Public Grammarly Google Docs / Microsoft Word Surfer SEO Frase Yoast SEO / Rank Math Asana / Monday Google Analytics Google Search Console Canva
At Sales Fuel, you choose the tools that work best for you to do your best work. If you need it, just ask. We just hope you don't need Chat GPT...

What We're Looking For

3+ years' experience writing for digital platforms, ideally in SEO or content marketing. Strong grasp of on-page SEO, keyword targeting, and writing with clear intent. Comfortable researching and writing across different tones, industries, and formats. Familiarity with SEO tools or eagerness to learn quickly. A good attention to detail, excellent grammar, and ability to simplify technical topics for both B2B and B2C audiences. Ability to work independently.
Experience writing PPC ad copy, social content, or for small business clients.

We want someone who knows what they are doing. Someone who we don't have to check in on but is happy to elaborate on what they are doing at weekly meetings. The ideal person isn't shy to ask questions if they need help and is passionate about writing great content.

What Your Day Might Look Like

Drafting a blog on the benefits of finance for UK homeowners Creating a landing page optimised for mortgage leads with local keywords. Reviewing PPC ad headlines for an equity release campaign Using Surfer SEO to polish content before publishing. Designing a quick branded graphic in Canva for a blog or social post. Collaborating with the SEO team on keyword mapping for a new client site
Just so you know, there is no typical day working at Sales Fuel. One day you could be writing great content for a sensational solar panels blog, the next you could be on a roof filming with an actor.

Why Join Sales Fuel?

Be part of a fast-growing team at the intersection of digital innovation, lead generation, and real business impact. We're growing and it's the perfect time to join. Work across multiple brands and support local businesses with your content skills. Enjoy flexible working with the option to work from home. Be part of a friendly, supportive culture with regular catch ups and a 'just get it done' attitude. Benefit from 28 days' holiday (including bank holidays), casual dress code, and a dog friendly office Access discounted gym membership and free onsite parking.
Company pension scheme

Work in a relaxed environment
If you're a content writer who understands how great writing drives business results and you're ready to grow with a company on the rise, we'd love to hear from you.

Your base pay will depend on your level of experience, knowledge and skills and is up for negotiation but for this role, we're looking around the 26k-30k annum mark but negotiable for the right person.

To apply

, just send your CV, a short cover note, and two of your best pieces of content.

Please include what you did, why you did it, and the impact your content had, we want to hear your story!

Job Types: Full-time, Permanent

Pay: 26,000.00-30,000.00 per year

Benefits:

Casual dress Free parking On-site parking Referral programme Work from home
Schedule:

Monday to Friday
Work Location: In person