Senior Manager Corporate Brand Management & Ad tier
Direct Reports
N/A
This is an office-based role. 4 days working in the
Hammersmith, London office
with 1 day working from home (Monday or Friday).
Be you, be here, be part of the story!
At The Walt Disney Company, magic is more than just a word; it's a way of life. For a century, we've been inspiring imaginations, celebrating diversity, and bringing families together through our beloved stories, characters, and experiences. From our iconic theme parks and resorts to our groundbreaking films, television shows, interactive media and products, we're dedicated to creating magic that knows no bounds.
Overall Purpose of the Role
Corporate Brand Management (CBM) EMEA's role is to protect the integrity and health of TWDC's brands and characters, by applying the highest brand standards across all LOBs.
This Co-Ordinator role supports the wider CBM team in ensuring there is complete comprehension & application of brand guidelines across all lines of business and that the correct approval processes are understood and implemented.
It is a highly collaborative role, to support LOB's efforts to create brand enhancing products, marketing campaigns, partnerships and experiences which meet their business objectives as well as TWDC brand standards.
CBM is solutions orientated & helps teams to navigate the guidelines and approval processes for excellent results.
As a small team the Co-Ordinator will work across all levels, so there is an expectation of diplomacy and gravitas required.
The Co-Ordinator will need to be flexible, and adaptable as no 2 days are the same in this role.
Areas of Responsibility
Admin support for the team including deck templates and minutes from brand Clinic
Administration for Approval Systems including PAS, OPA and ELS
Reporting from various approval work streams
Development and maintenance of Disney Approval systems including liaising with IT and ensuring user lists are up to date
Brand training admin support and reporting
Support the CBM team in consultation and approvals throughout the business when required including influencer and prize package approvals
Actively review and feedback on assets for Disney Consumer Products through OPA system
Approve and review submissions through the Fort D system, ensuring they meet our nutrition policy
Represent CBM in brainstorms and solution workshops throughout the business
Support Manager and Director on the review, assessment and tracking of Nat Geo promotional concepts
Keep brand contact lists and documents up to date
Asset sourcing for brand touch point projects
Support the team on other ad-hoc tasks as projects arise
Keep abreast of new brand impact topics and competition activation reviews.
Areas of Accountability (Strategic Impact, Financial, Management, Relationships)
This role will:
Support the Senior Manager and Manager in their daily roles and Director when required
Have a good knowledge on priority franchise strategies and contacts
Be the team expert on PIXAR titles
Understand the brand positioning and consumer perspective from the insights team to inform guidance
Build and maintain constructive relationships across the organisation at various levels.
Great brand ambassador at all times
Appreciate and recognise market-specific business needs and brand challenge
Experience and Professional Qualifications Required
Strong communicator across all levels of the business
Keen and competent presenter to small and big audiences
Excellent IT skills
Creative thinker
Solutions orientated
Extra language an advantage
EMEA Travel may be necessary on occasion
The Perks
25 days annual leave
Private medical insurance & dental care
Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
Disney+ Subscription
Excellent parental and guardian leave
Employee Resource Groups - WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
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