Job Description

Content & Product Marketing Manager

Contract:

Freelance, Part-Time (3-4 days per week)

Us

We're a fast-growing scale-up at the intersection of travel, luxury and technology. Our mission is to craft unforgettable experiences and meaningful connections for both business and consumer audiences worldwide. As we expand into new global markets, we're looking for a versatile Freelance Content & Product Marketing Manager to elevate our content, brand presence and drive go-to-market success for our SaaS B2B and B2C products.

This is a hands-on, part-time freelance role reporting to the Head of Marketing. You'll be at the centre of our content, brand and product marketing strategy -- shaping stories, leading product launches, and ensuring our brand voice resonates globally.

Key Responsibilities

Content & Brand Marketing

Develop and own a unified content roadmap for global B2B & B2C audiences Define and enforce brand guidelines and tone of voice across all channels Lead multi-channel campaigns (email, social, blog, whitepapers, video, webinars) Partner with CRM/sales marketing to drive demand generation and customer engagement Manage and scale a network of freelancers, agencies and creative partners Draft, edit and proof content (from blogs and thought leadership to executive comms) Set and track KPIs (engagement, MQLs, traffic, brand lift) and optimise based on insights
Product Marketing & GTM

Lead and coordinate go-to-market (GTM) strategies for SaaS product launches (B2B & B2C) Work cross-functionally with product, sales, and design to define positioning, messaging, and competitive differentiation Create product marketing assets (sales enablement tools, one-pagers, pitch decks, case studies) Drive launch campaigns that balance creativity with commercial impact Analyse adoption and performance metrics to refine GTM approaches Act as brand guardian during launches, ensuring consistency across touchpoints
What We're Looking For

Experience & Skills

4+ years in content, product, or brand marketing (agency or in-house) Proven success across

both B2B and B2C markets

, ideally in travel, luxury, or SaaS/tech Strong track record managing

end-to-end GTM product launches

Exceptional written and verbal communication skills with a sharp creative eye Energetic, proactive, and comfortable working in a scale-up/start-up environment Data-driven with the ability to interpret performance metrics and act on them Experience managing external freelancers/agencies Strong organisational skills -- able to juggle multiple priorities while meeting deadlines Collaborative, adaptable, and able to take ownership of projects from idea to delivery
Please send your CV and 2-3 examples of campaigns or product launches you've led.

Job Types: Part-time, Fixed term contract, Temp to perm, Freelance
Contract length: 12 months

Pay: 200.00-250.00 per day

Expected hours: 20 - 28 per week

Work Location: Hybrid remote in London W6 0LQ