CRM Analytics Manager
IVC Evidensia UK, Keynsham, South West
Discipline: Marketing
Full Time###
About us
Healthy animals and happy owners - that's the goal.
We are IVC Evidensia, and we are on a mission to build the world's best veterinary group. Investing in people, premises and processes, we deliver outstanding care in around 2,500 locations globally.
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About the role
As CRM Analytics Manager, you'll be central to improving CRM effectiveness by creating robust measurement frameworks, insightful analysis, and actionable recommendations. You'll help us understand customer interactions across digital touchpoints and identify opportunities to enhance performance, retention, and lifetime value.
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What You'll Bring
2+ years' experience with CRM or marketing automation platforms (e.g. Emarsys, Braze, SFMC)
Advanced Power BI skills (DAX, time intelligence, complex data models, scheduling, etc.)
Strong analytical mindset with the ability to source, process, and present data-driven insights
Proficiency in SQL across platforms and ideally Google BigQuery
Experience in AB testing, including design, measurement, and statistical analysis
Expertise in customer lifetime analysis, segmentation, loyalty, and churn modelling
Degree in Mathematics, Statistics, Data Science, Economics, or a related field
Bonus Skills (Nice to Have)
Ability to navigate large, multi-national organisations
Experience with R/Python for analytics
Familiarity with machine learning for customer segmentation
Understanding of data pipelines and collaboration with Data Engineering teams
Desirable Extras
Experience in subscription-based or ecommerce businesses
Background in veterinary or pet-related industries
A genuine love for pets!
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What We Offer:
At IVC Evidensia we recognise that our people are fundamental to the success of our business. Investing in our people, premises and processes is at the heart of what we do. In addition to a competitive base salary, you will benefit from
Work-life balance
26 days annual leave
Initiatives focused on employee wellbeing
Pension
Discretionary Bonus
Discounted staff pet care
Following receipt of your application, you will be contacted by one of our experienced recruitment team.
At IVC Evidensia we are a committed to Diversity, Equality, Inclusion and Belonging, we are keen to hear from candidates from all minority and diverse groups. As a Disability Confident Employer, we are keen to hear from candidates with disabilities and long-term health conditions and would be happy to discuss any reasonable adjustments needed during the recruitment process.
IVC Evidensia UK
IVC Evidensia, The Chocolate Factory, Keynsham, BS31 2AU, United Kingdom
At IVC Evidensia we are a committed to Diversity, Equality, Inclusion and Belonging, we are keen to hear from candidates from all minority and diverse groups. As a Disability Confident Employer, we are keen to hear from candidates with disabilities and long-term health conditions and would be happy to discuss any reasonable adjustments needed during the recruitment process.###
Any questions before applying?
Speak to Danielle Hughes from our recruitment team who would be happy to help you with any questions you have before applying for this role.####
Talent Business Manager
Danielle Hughes
danielle.hughes@ivcevidensia.com
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