Job Description

THE POSITION

----------------

We are hiring a

CRM Pipeline Marketing Lead

to take strategic ownership of all commercial activities related to our Chronic Weight Management (CWM) & Liver Health (LH) pipeline asset. This is a high-impact leadership role focused on launch readiness, market shaping, and long-term franchise value creation across both Private Markets and NHS.

TASKS & RESPONSIBILITIES

-----------------------------

Lead all commercial activities and execution of the asset roadmap to launch, including localisation of global asset strategy. Coordinate cross-functional Go-To-Market activities across the cross functional team (Marketing, Medical, Health System Engagement , Government Affairs). Conduct healthcare environment analysis, stakeholder mapping, and engagement planning. Provide commercial insights for asset strategy, scenario planning, and external stakeholders engagement. Manage commercial budgets and resources to ensure competitiveness and asset maximisation. Contribute to pricing and reimbursement strategy development. Ensure compliance with ABPI/IPHA codes and relevant country regulations.

REQUIREMENTS

----------------

Masters degree, MBA preferred ABPI Preferred. Extensive experience in multichannel marketing and strategic commercial planning. Strong business acumen, entrepreneurial mindset, and customer-centric approach. Experience launching or managing chronic disease therapies, ideally in the UK Private Market. Skilled in sales, marketing, and key account management. Proven ability in cross-functional planning, launch readiness, and stakeholder engagement. Deep understanding of pharmaceutical market dynamics, regulations, and customer insight generation. Ability to craft and deliver compelling stories to shape strategic direction and influencing high-level decisions.

Job Impact

This role plays a critical part in shaping the commercial success of CWM & LH pipeline assets. It influences long-term planning, stakeholder engagement, and franchise value creation. The CRM Pipeline Marketing Lead will be instrumental in driving strategic alignment and preparing the market for innovative chronic disease therapies.