Job Description

is the number one branding and productivity solution provider for financial services. Our software dramatically improves the functionality of PowerPoint, Word, Excel and Power BI and enables users at firms like Citi, KPMG, and BNP Paribas to focus on high-value tasks. We\xe2\x80\x99re scaling up with 140+ employees across our offices in London, New York, Paris (HQ), Singapore, and Berlin.

We\xe2\x80\x99re looking for an outstanding revenue-driven marketer to further develop our global demand generation strategy. This is a unique opportunity to join a rapidly growing, profitable and self-funded scale-up, collaborate with marketing colleagues across the globe and have a big impact on our growth over the coming years. As a key member of our Central Marketing team, you will work closely with the Head of Marketing, colleagues in Content and Design, as well as those in Local Marketing, Sales and Product, to launch highly successful campaigns which drive brand awareness, lead generation \xe2\x80\x93 and ultimately revenue \xe2\x80\x93 whilst ensuring maximum ROI.

During your first year at UpSlide, you will:

• Review and update our current approach to demand generation, identifying high prio campaigns and quick wins

• Devise and execute demand generation campaigns, with a focus on our core channels of SEO and PPC

• Implement a systematic, multi-channel retargeting programme

• Test and assess new channels such as YouTube, Instagram and comparison site PPC

• Review and refresh our current approach to email marketing, in particular nurturing

• Ensure results can be tracked effectively in our CRM, Salesforce

• Manage stakeholders like Sales and Sales ops to ensure campaign effectiveness and gather insights on campaign success

• Mentor Local Marketing leads to help them boost demand gen in their regions

• Work closely with our Content team to ensure a successful SEO strategy, taking ownership for technical elements

• Manage the annual demand gen budget and report on ROI

• Conduct regular A/B tests and analyze campaign performance to identify areas for improvement and make data-driven decisions

• Manage budget and forecasting

• Audit our demand gen tech stack

The role will ideally be based in our Central London office (Liverpool Street) with attendance at the office expected on two agreed days, remote otherwise. If successful in the role, there is potential to build a team and become a manager within a year.

You\xe2\x80\x99ll need to have:

• Native-level English skills

• At least 5 years\xe2\x80\x99 experience of B2B experience managing demand gen campaigns (PPC especially)

• At least 3 of these years in a SaaS experience

• Understanding of complex B2B buying journeys and how to optimize these

• A consistent track record of delivering successful campaigns which drive revenue

• Excellent knowledge and experience of PPC campaign strategy, specifically Google AdWords and Display ads, and LinkedIn PPC

• Knowledge and strong experience of implementing tracking mechanisms and strategies

• Strong analytical mindset and skills, with natural inquisitiveness

• Senior stance able to effectively lead projects from the front

• Impeccable attention to detail

• An entrepreneurial attitude - willing to get your hands dirty

• Superb organization and time management skills

• Excellent collaboration skills, but also comfortable with working autonomously

• Experience managing budgets and ability to balance competing priorities effectively

• Proven ability to thrive in a fast-paced environment with high expectations and tight deadlines

We\xe2\x80\x99d love it if:

• You have a Bachelor\xe2\x80\x99s degree from a top-tier college or university

• Familiarity/experience with financial and professional services

• You can speak another European language

• You have experience working with the US market

• You are familiar with Salesforce, WordPress and Active Campaign

• You have implemented HubSpot/Marketo or similar platform

• You have worked with YouTube and Instagram advertising

\xe2\x9c\xa8 If you don\xe2\x80\x99t tick all the boxes but you think you\xe2\x80\x99d be a great fit, please apply and tell us why.

What we offer

Make a real difference and be at the very centre of a self-funded and growing SaaS company (doubling every two years for the past 10 years)!

\xf0\x9f\x92\xbb Remote work: Flexible remote policy and \xe2\x82\xac500 WFH equipment budget

\xf0\x9f\x92\x86\xe2\x80\x8d\xe2\x99\x80\xef\xb8\x8f Wellness package: \xe2\x82\xac50 per month for physical and mental wellness activities

\xf0\x9f\x91\xb6 Parental leave: Paid parental leave for the birthing/non-birthing parent and help for parents of children under seven

\xf0\x9f\x8c\xb1 Training & professional development: High-quality programs and continuous training

\xf0\x9f\x8c\x8d International environment: Global business with five offices (Paris, London, Berlin, New York, Singapore) and users in more than 60 countries

\xf0\x9f\x8e\x89 Company events: Weekly office socials plus annual local and international company events

\xf0\x9f\x92\xb8 Compensation: Competitive package including base salary, individual bonus, and annual business unit bonus

More about UpSlide

• On top of exciting business challenges in a fast-growing market, you will find a friendly, caring, and challenging culture

• You will be met with opportunities to acquire new skills, learn from others in a multicultural environment, and grow as a person

• UpSlide employees have committed to making a positive impact on the world. We obtained B Corp certification in 2022 with strong commitments toward our employees, community, clients, suppliers, and the environment. UpSlide is now 30% owned by employees

More info here:

• UpSlide was ranked #1 best place to work in 2019 and #1 best place to work in 2020 in the category \xe2\x80\x9cbest company for remote work\xe2\x80\x9d

More info here:

UpSlide