Job Description

? Digital Marketing & CRM Manager
? Job Level: Manager
? Reports To: Director of Marketing & Business Development ? Location: Manchester / Hybrid (3 days in office)
? Salary: Circa 40k-45k (For people who've Got The T-Shirt!)
? Employment Type: Full-time, Permanent
? About the Role
The digital marketing function is central to shaping the future of the in-house team. Beyond building awareness, it drives performance across every stage of the client journey.
Our client are looking for a Digital Marketing & CRM Manager who will use data, marketing technology, and automation to fuel growth. This is the perfect role for someone technically minded , who thrives on turning insight into action, loves working across multiple projects, and is excited by the opportunity to build a high-performing digital engine within a top Uk business.
What You'll Do
? CRM & Marketing Automation

• Manage the firm's CRM system (HubSpot) day-to-day
• Create segmented lists & workflows to support campaigns
• Manage & optimise automated email journeys
• Maintain clean, enriched & properly tagged CRM data
• Partner with wider colleagues to track and report on engagement

? Digital Advertising

• Plan & activate paid advertising campaigns
• Monitor spend & performance against KPIs
• Test & optimise creative, targeting & messaging

? Search Optimisation

• Drive activation of the SEO strategy
• Conduct keyword research & implement on-page improvements
• Ensure technical SEO best practices are in place
• Track rankings, site health & traffic performance

? Marketing Analytics

• Own digital performance reporting across all channels
• Deliver monthly reports & ad-hoc insights
• Make recommendations based on data & trends

? Channel Optimisation

• Ensure website journeys are optimised for conversion
• Support UX & site structure improvements
• Conduct audits & benchmark against competitors
• Test new tools & techniques to boost performance

? Other Responsibilities

• Support wider Marketing & BD campaigns
• Manage relationships with agencies & tech providers
• Stay up to date with the latest in marketing tech & best practice

? Who We're Looking For

• A technically minded marketer with hands-on CRM & automation experience (HubSpot ideally)
• Strong understanding of SEO, PPC, and digital campaign optimisation
• Analytical mindset -- confident using data to make decisions
• Organised, proactive, and able to juggle multiple projects at once
• Passionate about digital marketing and eager to keep ahead of industry trends

? Why Join?
You'll play a key role in shaping the digital future of the business and gain hands-on experience across the full digital marketing mix , working closely with senior leadership to make a measurable impact on growth.
? Perks & Benefits ? Competitive salary
? Hybrid working (flexible office/home balance)
? 25 days holiday + bank holidays + Annual company trip
? Matched Pension scheme
? Learning & development support
? Latest tech & tools to do your best work
? Friendly, collaborative culture where your ideas matter

Skills Required