To support Singapore Airlines E-Commerce & Direct Marketing efforts from the UK & Ireland, coordinating commercial objectives for the SIA brand through digital marketing and direct engagement campaigns in conjunction with Regional Digital Marketing Department Europe [RDMD].
DUTIES & RESPONSIBILITIES:
Perform webmaster duties for singaporeair.com (SAA) UK & Ireland.
Support local content marketing initiatives to maximize organic traffic to our corporate website.
Assist the team in the creation and implementation of new Direct Marketing initiatives alongside overall Marketing Development MOU campaigns.
Coordinate campaign planning, execution and reporting of campaigns via RDMD to achieve commercial objectives.
Coordinate UK social media activities with RDMD, providing local insights.
Coordinate in the creation of new digital marketing assets, assisting with creative adaptations.
Assist in marketing and developing the KrisFlyer and any other customer data program to engage with current members and grow UK/I membership.
Support Loyalty Marketing Executive in the creation and implementation of eDM communications for UK & Ireland.
Assist with the coordination of online budgets ensuring payments are handled efficiently.
Assist with the coordination of affiliate marketing.
Assist the team in the activation of Head Office / Regional Office led initiatives.
Perform other administrative tasks assigned such as ad-hoc special projects.
Provide cover for other team members during periods of absence.
PERSONAL REQUIREMENTS:
Prior experience in digital marketing in either an airline, travel organisation or agency
A good understanding of digital marketing performance metrics, techniques and campaigns will be required.
Strong planning and organising skills
Excellent communication and interpersonal skills
Positive attitude and results focused
Good analytical skills
Self-motivated and fully accountable
Ability to work independently and as part of a team
Fluency in English; other languages desirable
Candidate must be eligible to work in the UK.
This position is permanent with standard office hours 0900-1730.
If you are interested in applying for this role, then please forward your CV and quote reference number 302.
Only successful candidates will be contacted.
Job Types: Full-time, Permanent
Pay: 30,000.00-35,000.00 per year
Benefits:
Free or subsidised travel
Life insurance
Work Location: In person
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