Senior Digital Marketing Executive (Halal Food Sector)
Location:
Wallingford, Oxfordshire (Hybrid: 3 days office-based, 2 days remote)
Salary:
40,000 - 47,000 per annum
Start Date:
ASAP
Client: Food
& eCommerce Industry
Overview
We're delighted to be working with a
growing consumer brand in the halal food sector
, currently seeking a talented and hands-on
Senior Digital Marketing Executive
. This is an exciting opportunity to join a business that is redefining how high-quality, authentic halal products are delivered to customers across the UK.
The company's mission is to raise the standard of halal supply chains -- ensuring quality, integrity, and trust in every product they deliver. The brand is part of a wider group that also owns other successful eCommerce businesses, including a major online bookseller. However,
this role is dedicated exclusively to the halal food brand
.
Key Details
Base:
Wallingford, Oxfordshire (marketing team location).
The brand's main operations are in Reading, Berkshire, and occasional travel there will be required to meet stakeholders, visit the distribution centre, and support social media content creation.
Hybrid working:
3 days in the office (Tuesday-Thursday) and 2 days working from home (Monday & Friday).
Salary range:
40-50K per annum (dependent on experience).
The Role
The Senior Digital Marketing Executive will be responsible for developing and executing a data-driven digital marketing strategy that enhances brand visibility, drives customer engagement, and supports sales growth.
Core Responsibilities:
Manage on-site merchandising, ensuring the website and app remain engaging, seasonally relevant, and aligned with brand presentation (Shopify platform).
Plan, create, and analyse email campaigns using Klaviyo to drive engagement and conversions.
Collaborate with influencers and social media partners to extend reach and promote brand values.
Develop a strong understanding of customer personas to tailor digital communications and campaigns effectively.
Work with UX/UI teams to optimise customer journeys and improve conversion rates.
Implement cross-sell and up-sell strategies to maximise customer lifetime value.
Ensure all brand communications reinforce key values and halal integrity.
Candidate Profile
We're looking for a
data-driven, creative, and food-passionate marketer
who understands the importance of authenticity and cultural values within the Muslim and halal communities.
Essential Skills & Experience:
Strong track record in digital marketing with hands-on experience using
Shopify
and
Klaviyo
.
Proven experience in
website merchandising
and
email campaign performance analysis
.
Confident in managing influencer collaborations and social media growth strategies.
Solid understanding of halal principles and their relevance in consumer branding.
Analytical mindset with excellent Excel skills and experience making data-led decisions.
Excellent communication and collaboration skills, with the ability to work cross-functionally.
Benefits
28 days holiday (20 days + 8 bank holidays).
Company pension scheme (NEST).
Monthly product allowance:
60 worth of halal products (RRP).
Access to products at cost price (up to 250/month) from the wider business group.
Annual eye test with contribution toward specialist eyewear or equipment.
Interested?
If you're an experienced digital marketer who's passionate about food, brand storytelling, and making a positive impact within the halal market -- we'd love to hear from you.
To apply or learn more
, please get in touch today.
Job Types: Full-time, Permanent
Pay: 30,000.00-50,000.00 per year
Benefits:
Company pension
Employee discount
On-site parking
Work from home
Work Location: Hybrid remote in Oxford OX1 3DY
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