Job Description

Digital Marketing Executive

Full time, Hybrid (1-2 days office, central Edinburgh) Reports to Sales Director Salary based on experience, with scope to develop
Busy B is a well-loved Edinburgh-based stationery brand, creating beautiful diaries, calendars, notebooks and journals sold via our website, Amazon, Faire, and retailers including John Lewis and Waterstones. With sales of 2.5m, this is an exciting chance to make a real impact in a small, creative, and friendly team.

We're looking for someone highly organised, detail-oriented, and enthusiastic about product development. You'll be resourceful, software-literate, and thrive in a collaborative environment, supporting the Sales and Marketing Director and wider team.

Ideally you'll bring 2+ years' experience in an ecommerce or digital marketing background, have developed strong Excel skills and a knack for creating engaging visual and written content on site and for our social channels.

Key Responsibilities

Content & Brand

Manage seasonal photoshoots and creative campaigns. Create digital content and copy for emails, social, SEO, and product listings. Ensure brand consistency and support PR, influencers, and affiliates.
Ecommerce & Website

Deliver digital plans and site updates. Lead website development and merchandising to maximise performance. Manage updates and errors on consumer/trade Magento sites, eBay, and new marketplaces. Create promotional offers and ensure accurate T&Cs. Liaise with agencies and warehouse on product launches.
CRM & Performance Marketing

Own our CRM strategy, email marketing, and automation journeys. Cleanse and grow the database; test and optimise email layouts. Plan and manage monthly performance marketing budget aligned to ROAS goals
Shared Responsibilities

Provide customer service via social and inbox. Identify growth opportunities and assist with market/product research. Attend training/workshops and support general admin during quieter periods.
Personal Attributes, Skills & Experience

Organised and detail-focused, keeping projects and data on track Commercially aware with a good grasp of products, pricing, and market trends Proactive and accountable, always following tasks through Creative, curious, and collaborative - sharing ideas and working well with others Adaptable under pressure, balancing priorities with ease Confident using Magento, Excel, Photoshop and Canva
What We Offer:

A chance to make a real impact in a small, creative team Work with a much-loved, design-led stationery brand Develop the styling and look and feel of the brand online Supportive, friendly culture with room to grow 4 weeks' holiday plus 11 public holidays, with an extra week after 5 years Company pension and annual discretionary team bonus Birthday and Christmas vouchers
This is a rare chance to grow your career in a creative and supportive team, while helping shape the future of a much-loved stationery brand.

To apply: Send your CV and a short note on why you'd be a great fit to clair.masson@busyb.co.uk

Job Types: Full-time, Permanent

Pay: 25,000.00-30,000.00 per year

Benefits:

Company pension Employee discount Flexitime Work from home
Work Location: Remote