This is an exciting opportunity for a bright individual looking to get into digital marketing.
The successful candidate will spend up to 6 months working closely with our digital marketing team in London, which itself is part of the wider marketing and business development function. The role is varied and supports the team and the firm with everything from campaign execution, data analysis, and research to assisting with social media, content creation and branding. You will gain exposure to how we work with a wide variety of teams. You will work with a range of tools to help us deliver marketing campaigns that align with the firm's strategic objectives. On-the-job training and professional development will be provided to enable you to build your skills and contribute to the business.
You will be joining a friendly, fun and collaborative team, working at a firm that understands the importance of investing significantly in its digital platform, which sits at the heart of everything we do. The firm has a unique culture that many prefer over that of other firms and our client base is truly fascinating. Because of this, and because of the types of law we advise on, we have scope to run more engaging campaigns than elsewhere in the sector and in this role, you will have the opportunity to be involved in future campaigns.
The role will give you the opportunity to learn from experienced professionals in the field and to get exposure to many areas of digital marketing. This will be an invaluable platform from which to launch a career in digital marketing.
Skills and attributes
Educated to A level, degree or equivalent
A proactive and eager to learn attitude, with the capacity for independent initiative too
Emotionally intelligent and able to flex your style depending on who you are talking to
Experience working in a business environment whether in a previous role or in a work placement
Keen attention to detail
Ability to manage multiple concurrent deadlines
Areas of focus and responsibilities
Content creation and management across our website, digital publication, video and podcast platforms (Kentico, Ceros, YouTube, Vimeo, Buzzsprout)
Assisting with website updates and optimization to improve search engine rankings and user experience
Assisting with social media management, including the creation of posts in accordance with the firm's social media policy and monitoring engagement
Involvement in the production of email marketing campaigns, including performance tracking
Conducting research and analysis to inform digital marketing strategy and identifying trends and areas for improvement
Providing regular updates and reports on web traffic and performance and the effectiveness of digital marketing campaigns, using analytical tools such as Google Analytics
Monitoring the digital and brand inboxes and responding to internal enquiries
Sourcing imagery from stock image libraries that fits our brand style
Helping to maintain the firm's digital presence via GoogleMyBusiness, Wikipedia etc
Providing day to day digital marketing and brand support to other members of the digital team, including the executive, senior executive and head of digital
Participating in team meetings and collaborating on project planning and execution
Support for ad hoc projects being run across the digital team
This list of duties and responsibilities is not exhaustive. It is intended to describe the general content of, and requirements for the performance of this job, and as such, the role may also include the undertaking of additional tasks as required.
The Essentials
6 month fixed term contract
9.30am - 5.30pm but flexibility is a must
Hybrid working with a minimum of 2 days per week worked in the office
2 week notice period
Flexible benefits package including pension, private medical, season ticket loan, subsidised gym memberships, lifestyle discount scheme, on site cafe plus more
About marketing and business development at Withers
Around 28 marketers in London, and over 50 internationally. A team of specialists in their areas (BD, CRM, Digital, Events, Brand, PR, Internal Communications) but who are happy to roll their sleeves up to help each other out with all sorts of projects whenever needed.
We sit very centrally within the business, working closely with our internal clients and with strong links into senior management.
About Withers
Withers has been acting for successful individuals, families and institutions for 125 years.
We advise clients on the full range of their business, personal and philanthropic legal needs, both at home and abroad. With 16 offices in the key financial centres of Europe, Asia-Pacific, the United States and the Caribbean, we provide coverage and services that other law firms focussed on the needs of the individual cannot. We have represented 78% of the Top 100 in The Sunday Times Rich List, 25% of the Forbes 400 List of the Wealthiest Americans and 35% of the Hong Kong Forbes Rich List.
Information for Recruitment Agencies
Withers endeavours to recruit and fill vacancies directly. However, when we do need to engage with agencies, Withers operates a preferred supplier list and will not be accepting unsolicited applications from non-PSL agencies for this role.
Equal Opportunities Employment Statement
It is the policy of Withers provide equal opportunities for all employees in relation to recruitment, training and promotion. Decisions in these areas will be made only by reference to the requirements of the job and shall not be influenced by any consideration of ethnic origin, religion, sex, age, sexual orientation or disability.
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