About the role
We're excited to be recruiting four newly created Digital Merchandising Manager roles to join our growing Digital Operations team. Each role will be aligned to a specific category, working closely with category teams to drive online performance and improve the customer journey.
As the Digital Merchandising Manager, you will be responsible for driving online sales performance by optimising the presentation, categorisation, and discover ability of products across digital platforms. You'll take ownership of how products are showcased online, using data and insight to maximise conversion and deliver a seamless experience for our customers.
This is a fast-paced, high-impact role that requires strong commercial judgement, strategic thinking, and the ability to influence at all levels across the business.
You will be responsible for
Develop and implement digital merchandising strategies tailored to your category, with a focus on driving conversion and customer engagement.
Manage and maintain product listings, ensuring accuracy, completeness, and SEO optimisation of images, descriptions, and attributes.
Optimise onsite search, filtering, and navigation to support different customer missions and improve product discover-ability.
Use analytics tools (GA4, Adobe Analytics) to self-serve performance insights, identify trends, and make data-led decisions.
Collaborate with category, trading, marketing, and supplier teams to align merchandising with promotional activity, seasonal events, and strategic priorities.
Work with UX/UI teams and developers to enhance the digital shopping experience and support continuous improvement.
Drive personalisation and product recommendation strategies using available tools and data.
Conduct A/B testing to evaluate merchandising approaches and refine based on customer behaviour.
Stay up to date with competitor activity, industry trends, and emerging technologies in digital merchandising and eCommerce.
You will need
A background in Digital Marketing, Digital Trading or eCommerce, with a strong grasp of merchandising principles.
Confidence using analytics tools to self-serve and interpret data to inform decisions.
A customer-first mindset with an understanding of online shopping behaviours and digital journeys.
Ability to work closely with category teams and influence across departments.
A proactive, collaborative approach with a clear sense of ownership and accountability.
Experience in B2B, FMCG, or wholesale environments is a bonus, but not essential.
About The Company
Booker is the UK's leading food & drink wholesaler. We are privileged to serve independent retailers, caterers and small businesses, from locations across the country. We operate over 190 cash and carry branches, eight distribution centres, five Best Food Logistics sites, as well as six support centre locations across the UK.
Diversity, equity and inclusion (DE&I) at Booker means that whoever you are and whatever your background, we always want you to feel represented and that you can be yourself at work. In short, we're a place where Everyone's Welcome.
We know life looks a little different for each of us. That's why at Booker and Best, we always welcome conversations about flexible working. Some people are at the start of their careers, some want the freedom to do the things they love. Others are going through life-changing moments like becoming a carer, nearing retirement, adapting to parenthood, or something else. So, talk to us throughout your application about how we may be able to support you.
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