Job Description

At Allstate, great things happen when our people work together to protect families and their belongings from life's uncertainties. And for more than 90 years our innovative drive has kept us a step ahead of our customers' evolving needs. From advocating for seat belts, air bags and graduated driving laws, to being an industry leader in pricing sophistication, telematics, and, more recently, device and identity protection.

Your role in the team

The Digital Product Manager owns the design, development and execution of new product and service offerings and capabilities. The Digital Product Manager will be responsible for supporting business development, setting and delivering growth goals for the portfolio and leading a team of product managers for their digital product area. The manager creates and manages the strategic product vision, product discovery and roadmaps to maximize the customer and enterprise value provided by the product family. There are a range of Digital Product Manager roles available at different levels.

Key Responsibilities

Product Strategy and Vision: Develop and communicate the vision and strategy for digital product/s. Provide input on decomposing complex problems into smaller manageable tasks by creating and prioritizing a backlog for the Product Team. Engage in discovery/test & learn activities to quickly validate assumptions and product direction. Represent the "voice of the customer"; invest significant time with current and potential customers to understand their needs and habits. Define and manage metrics to measure the success of your efforts and to inform the overall product strategy. Authors, tests, and accepts stories. Contribute to creating the product strategy for one or more products in our growing digital product portfolio. Product Development, collaborate with cross-functional teams to design, develop, and launch new digital products Create and continuously maintain a product roadmap that aligns with business goals and customer needs. Define product performance metrics & monitor product performance using analytics tools and make data-driven decisions.

Essential criteria

All candidates must have the legal right to work in the UK. Allstate is unable to provide sponsorship for this position. Proven experience of at least 3+ years as a Digital Product Manager (Senior Consultant level) or 4+ years for the Digital Product Manager (Lead) or 5+ years for the Digital Product Manager (Expert). Experience with Agile methodologies and product management tooling Understanding of development processes, human centered design, UX/UI design, and digital marketing Demonstrable experience in effectively communicating complex and innovative product concepts to cross-functional development teams. Proven ability to apply data-driven decision-making to influence product direction and prioritisation. Strong, proven capability in breaking down complex initiatives into incremental and iterative deliverables aligned with Agile best practices. Definite product performance metrics & monitor product performance using analytics tools and make data-driven decisions.

Additional Responsibilities for Lead and Expert Digital Product Manager

Expert Level must have 2+ years' experience in leading global teams and inspire cross-functional teams. Proven experience influencing across product management peers within the product family, as well as across the product managing engineer & platform consultant Proven experience operating and driving the product strategy & roadmap independently Proven experience operating as a 'coach' partnering & mentoring early-in-trade product management peers across a broader technology organisation; a known expert in the organization

Desirable Experience

Product experience in End User, Network, Compute, or Platform as a Service preferred. Experience in networking, identity management solutions, infrastructure as code, automation, data analytics, or cloud solutions. Experience working in the insurance industry or with enterprise-level software solutions.

Supervisory Experience:

We are recruiting across multiple levels and roles. Some positions will include supervisory responsibilities, while others will not.

#LI-EM1 Ellen


#LI-Hybrid

Why join us?

Allstate NI is proud to be Allstate's European Digital Centre of Excellence--recent winners of 'Best Use of Cloud Services' at the Belfast Telegraph IT Awards 2024, and recognised for our community and sustainability impact at the 2024 Business in the Community Awards and Gold accreditation for Environmental Responsibility.


We're a product-driven, cloud-first organisation delivering real outcomes through modern technology, a digital product-centric talent model, and a culture rooted in engineering excellence. Our teams work in cross-functional structures, guided by an outcome-based delivery approach that accelerates speed, agility, and value.


We offer:

A generous, flexible benefits package including annual leave, healthcare and dental cover, pension, and lifestyle discounts Access to world-class learning platforms and award-winning L&D Clear career paths, internal mobility, and a strong focus on growth A people-first culture with flexible working options

Be part of a high-performing, socially responsible organisation where your work has purpose, and your growth is supported every step of the way.

Statement on Fair Employment and Equal Opportunities

Allstate NI wishes to ensure equal opportunity is given to all job applicants. This company will not discriminate on the grounds of race, gender (including gender reassignment status), sexual orientation, religious belief, political opinion, marital status, age or disability.


We are an equal opportunities employer. We welcome applications from all suitably qualified persons. However, as women are currently under-represented in our workforce, we would particularly welcome applications from women. All appointments will be made on merit.


Applicants should note Allstate NI complete AccessNI background checks on all candidates offered a position.


Posting End Date:


15 May 2025