Job Description

24 October 2025
Job ID: 2484


Content & Creative
Farringdon, London
Permanent - Full Time



We're Pentland Brands; a dynamic, global family business, and proud owners and licensees of many iconic active and footwear brands. With a community of over 1,300 team members worldwide, we embrace diversity and inclusion, and champion growth and development. Our success is built on teamwork, courage, innovation, and an unwavering commitment to excellence.

WHAT'S THE MISSION FOR THIS ROLE

As Content & Editorial Assistant, you'll report to the Editorial & Content Lead and support the wider creative team in crafting and delivering best-in-class content across all Pentland brands -- with a particular focus on Speedo, Berghaus, and Endura.

You'll help develop bold, relevant, and engaging campaigns by creating emotionally compelling and culturally resonant stories that bring our products to life across digital touchpoints -- driving product interest across platforms like Instagram, TikTok, YouTube, blog articles, CRM emails, and landing pages.

From fast-turnaround content responding to cultural moments to larger global campaigns, you'll play a hands-on role in editorialising product stories. You'll support with scouting creators, prepping shoot materials, contributing to campaign brainstorms, and assisting with CRM content planning and execution -- ensuring messaging is consistent and helping our brands show up in fresh, creative, and culturally relevant ways.

This is an exciting opportunity for someone with a passion for storytelling, a strong editorial eye, and a drive to grow in a fast-paced creative team that thrives on curiosity, collaboration, and cultural awareness.

WHAT DOES THIS ROLE DO?

Support in the creation of social-first content across key platforms for global campaigns (Instagram, TikTok, YouTube, etc.) Support with the social newsroom, responding to cultural moments and supporting fast-turnaround content creation during peak times Work on copywriting for CRM emails, blogs, and landing pages, helping editorialise product stories across digital touchpoints Contribute to creative brainstorms for campaigns, launches, and brand activations Help research cultural and social trends to identify opportunities for brands to show up in relevant ways Assist in scouting and coordinating with content creators, influencers and collaborators (e.g., briefing talent, compiling moodboards, helping with shoot prep etc) Work with brand social teams and compile topline reports for senior staff with key campaign insights to further future campaign developments Work closely with the design, strategy, and production teams to deliver content on time and on brand

WHAT DO I BRING TO THE ROLE?

To stand out in this role, you should have the following skills and experience:Strong writing and communication skills, with an eye for tone of voice, clarity and detail Passion for creative storytelling, digital culture and content creation Solid understanding of major social platforms and the types of content that perform well across each On the pulse with what's trending culturally and on social channels, to find highly creative and relevant ways for our brands to show up at cultural moments Experience in content creation, copywriting, journalism or marketing Comfortable using tools like Adobe Creative Suite or similar Highly organised, collaborative, and eager to learn in a fast-paced creative environment Experience working for fashion, sports, culture or lifestyle brands Bonus: Experience or confidence in shooting and editing short-form video specifically for social media platforms to support with content capture if needed

WHAT'S IN IT FOR ME?

Competitive Salary + discretionary bonus

25 Days Holiday:

Increases with length of service and the option to purchase additional days to suit your needs.

Discounts:

Brand discounts (including friends and family and JD Sports), Sample Sales, and other retail discounts and perks.

Family-Friendly Benefits:

Generous enhanced parental leave policies

Health Perks:

Choose from a variety of health-related perks including medical cash plan, critical illness cover, life assurance, gym and fitness discounts, dental insurance, eye care, and health screening to maintain your wellbeing.

Travel Perks:

Take advantage of our season ticket loan, cycle to work schemes, electric car schemes, and discounts on home charging units to support eco-friendly commuting.

Flexible Working:

We offer hybrid working and flexible working hours, allowing you to start your day earlier or later to help with commute costs or personal commitments. Chance to join our Charity, D&I and Sustainability employee networks.


As an equal opportunity employer, we're committed to fostering diversity and creating an inclusive culture across our business, stores, and office environment.

We want you to live our company principles, bringing a strong consumer focus, while always looking for ways to improve and grow in your role. Take ownership of your work and be proactive in solving problems whilst communicating openly and treating everyone with respect and kindness. And, of course, let your creativity shine by bringing your unique style and individuality to the Pentland Brands Team.