Email Marketing Manager

London, ENG, GB, United Kingdom

Job Description

Join us in redefining the creator economy with AI


=====================================================


Fanvue is the

fastest-growing creator monetisation platform in the creator economy

. We are the leading

AI-powered

creator-first platform, designed to empower creators worldwide to directly monetise their audience. We're on a mission to redefine the creator economy by empowering creators to connect, share, and earn more efficiently.

The Role


------------


We're looking for an

Email Marketing Manager

to take full ownership of Fanvue's email program -- from lifecycle journeys and retention campaigns to reactivation and growth-focused messaging. You'll design, build, and optimise end-to-end email campaigns, driving measurable impact on revenue and creator success. This role requires someone who thrives in fast-paced environments, executes hands-on, and sees email not just as comms, but as a growth engine.

What You'll Do


------------------

Own the end-to-end email strategy: campaign planning, automation, execution, and optimisation. Build automated lifecycle flows for onboarding, churn prevention, and reactivation. Write high-conversion, brand-aligned copy for both creators and fans. Design and build emails directly in

HubSpot

(and

Figma

when needed). Run A/B tests across subject lines, copy, and flows to maximise performance. Segment audiences, build targeted lists, and ensure GDPR compliance. Analyse open rates, CTRs, conversions, and revenue impact; report results clearly. Partner with Growth, Marketing, and Creator Success to integrate email into broader campaigns.

Who You Are


---------------

3+ years in email marketing for SaaS, subscription, or digital platforms (

not e-commerce

). Strong

HubSpot expertise

: flows, segmentation, reporting. Experienced in lifecycle marketing, automation, and A/B testing. Excellent copywriter (native/near-native English) with a knack for persuasive, brand-aligned messaging. Confident designing and building emails without reliance on external designers. Independent, proactive, and highly analytical -- balancing creativity with data-driven decision-making.

Nice-to-haves



Experience in the

creator economy

or digital subscription platforms. Familiarity with analytics tools like

Amplitude

or

QuickSight

. Exposure to growth hacking or experimentation frameworks.

You'll Thrive Here If


-------------------------

You love taking full ownership and running campaigns end-to-end. You balance creativity and copywriting flair with data and performance metrics. You thrive in a fast-paced startup environment where speed and experimentation matter. You see email as a revenue engine, not just a communication tool.

You'll Struggle Here If


---------------------------

You come from an

e-commerce-only

background and lack SaaS/lifecycle experience. You need constant oversight or prefer narrow responsibilities. You're hesitant to experiment, iterate, and own performance outcomes.

Why Join Fanvue?


--------------------

Named one of The Sunday Times Best Places to Work 2025*
Own and scale the email marketing function at one of the fastest-growing creator platforms Competitive salary (50-70k), equity, and benefits package Direct impact on revenue and creator retention with high visibility across leadership A culture that values innovation, speed, transparency, and ownership Unlimited holiday Remote-first culture, with London collaboration opportunities Flexible hours, according to when you perform best * Budget for growth and wellbeing

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Job Detail

  • Job Id
    JD3621269
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    London, ENG, GB, United Kingdom
  • Education
    Not mentioned