Job Description

Job Title: On-the-Road Sales Representative

Location: Birmingham

Salary: Circa 50,000

Working Hours: Monday to Friday - 09:00 - 17:30

Additional Benefits: 32 days holidays (inc bank holidays), company pension, onsite parking, regular company socials & your birthday off!

About Us:

Our client is more than just a distributor. With over 20 years of experience, they are a trusted partner to professionals across the entertainment, architectural, installation, and leisure industries. They supply cutting-edge lighting, audio, trussing, and accessories -- all backed by lightning-fast service and a personal touch.

From their massive product range and same-day dispatch (98% of orders!) to in-house cable manufacturing and a dedicated repairs department, efficiency and innovation are at the heart of what they do.

Job Overview:

We are looking for a self-motivated and experienced On-the-Road Sales Representative to join our dynamic team. This role is ideal for someone with a strong background in sales of entertainment lighting equipment and associated technologies, who enjoys building relationships, travelling, and engaging directly with customers across a designated region.

You'll be the face of the company on the ground--demonstrating products, offering solutions, and growing our presence in a variety of sectors including live events, theatres, venues, AV installation, and leisure environments.

Key Responsibilities:

Manage and grow business within your designated territory by identifying new opportunities and nurturing existing relationships Conduct face-to-face visits, product demonstrations, and technical consultations with customers Promote and sell a wide range of entertainment technology products including lighting, truss, control systems, and accessories Communicate effectively with customers, tailoring technical information to meet their needs and applications Provide market insights and feedback to internal teams to support strategic development Collaborate with marketing, internal sales, and technical departments to deliver a seamless customer experience Attend trade shows, open days, training events, and industry functions as required Prepare sales reports and forecasts, and meet agreed KPIs and targets Travel extensively throughout the region, with some overnight stays

Required Skills & Experience:

Previous sales and commercial experience is essential Proven track record in selling lighting equipment and associated technologies Solid understanding of entertainment lighting systems, including control and rigging Confident in demonstrating equipment and discussing technical specifications with both technical and non-technical stakeholders Self-motivated, enthusiastic, and proactive with a strong sense of initiative Excellent interpersonal, communication, and presentation skills Highly organised with the ability to manage time, priorities, and customer relationships effectively Full driving licence and flexibility to travel extensively, including occasional overnight stays

Desirable:

Background in technical theatre, live production, AV installation, or similar Familiarity with DMX, Art-Net, or other lighting control protocols Experience using CRM systems and reporting tools

What We Offer:

An excellent package is available for the right individual, including a competitive salary, commission scheme, and company vehicle or car allowance Laptop, phone, and all necessary tools to support your role Ongoing product training and professional development Opportunity to work with some of the most respected brands in the entertainment technology industry Supportive, knowledgeable team and collaborative work environment A state-of-the-art modern working environment Regular team socials
Ready to join a fast-moving team where no two days are the same?

Send us your CV and a short note telling us why you're the perfect fit for us. We'd love to hear from you.

Job Types: Full-time, Permanent

Pay: 50,000.00 per year

Benefits:

Company events Company pension Free parking On-site parking
Work Location: On the road