This role supports the build-out of approximately 200 service pages on thisisgain.com, a digital transformation consultancy working with businesses across various industries. The website is mid-project, with foundational structure in place but requiring a consistent and clear layer of content to explain complex digital services. The main challenge is translating highly technical or abstract offerings into clear, engaging, and helpful content that makes sense to non-technical audiences. The copywriter or content designer will collaborate closely with multiple business owners across different verticals to gather insights and ensure content accuracy. AI tools will assist in maintaining consistency, structure, and volume output across the site.
Requirements
Essential experience
Strong background in copywriting or content design for digital platforms
Experience interviewing or collaborating with stakeholders to extract domain-specific knowledge
Ability to translate technical or complex service offerings into clear and compelling content
Familiarity with SEO best practices and user-centered content principles
Basic understanding of information architecture for websites
Excellent writing, editing, and communication skills
Comfortable using generative AI tools to draft, refine, and optimize content
Beneficial but non-essential experience
Background in digital consulting, SaaS, or tech industry
Visual content sensibility or the ability to suggest relevant image styles
Experience working in design systems or component-based web environments
Familiarity with tools like Figma, Webflow, or Notion
Previous work on large-scale content migration or redesign projects
Benefits
NA - this role is suitable for a short-term freelancer.
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