Job Description

Global Marketing Manager \xe2\x80\x93 Communications

• Weybridge, United Kingdom
• Marketing
• 517882-gsknch

Site Name: UK - Surrey - Weybridge
Posted Date: Nov 3 2023



Hello. We\xe2\x80\x99re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we\xe2\x80\x99re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands \xe2\x80\x93 including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum \xe2\x80\x93 through a unique combination of deep human understanding and trusted science. What\xe2\x80\x99s more, we\xe2\x80\x99re achieving it in a company that we\xe2\x80\x99re in control of. In an environment that we\xe2\x80\x99re co-creating. And a culture that\xe2\x80\x99s uniquely ours. Care to join us. It isn\xe2\x80\x99t a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we\xe2\x80\x99re uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It\xe2\x80\x99s an opportunity to be part of something special. About the role We are searching for an experienced, capable and knowledgeable marketing manager to hold a critical global marketing role for a maternity cover from 6 months. The Global Marketing Manager for Dental Appliacne Care (DAC) - communications will be responsible for delivering DAC global communication & digital strategy, guidelines and campaigns. The role is highly multi-cultural in nature and the successful candidate will need strong category and brand knowledge to inspire and engage with consumer, advertising agencies and customer facing teams across the globe, adapting their approach to reflect cultural, capability & language diversity. The role requires the candidate to hit the ground running and lead to deliver a strong pipeline of global, best in class campaigns. Key responsibilities

• Deliver the new DAC\xe2\x80\x99s global ECI
• Finalise the current advertising campaign successful roll-out
• Provide comms short-term brand superiority strategy & asset guidance
• Develop the new Global Brand Campaign assets
• Design shopper activation framework for brand & innovation campaigns aligned to the new brand framework, delivering full guidance to markets, and ensuring it is embedded in all communications plans
• Partner with the innovation team to advise on how to develop best in class innovation campaigns according to the brand guidelines
• Support brand taxonomy, quarterly media reporting, as well as monthly agency scope and budget throughout the year.

Qualifications and skills Essential

• Highly effective, agile and impactful brand building experience, specifically on Oral Health, Denture Care.
• Evidence of contributions to the strategic planning process
• Proven track record of driving brand growth
• Proven ability to craft communications with powerful consumer insights and anchored in brand\xe2\x80\x99s DNA
• Delivered successful consumer connections across touchpoints at a global
• Experience in working with advertising agencies
• Understanding of commercial excellence, media and the digital space
• Demonstrated the ability to lead complex projects with successful outcomes, within a matrix organisation.
• Strong business acumen and deep understanding of customers, consumers & experts.
• Well-developed strategic thinking, commercial skills and experience
• Personal credibility, confidence and robustness to influence and challenge colleagues, whilst maintaining cultural sensitivity
• Proactive, positive and problem-solving attitude towards business challenges.
• Outcomes focus versus over-reliance on process
• Team orientated, collaborative style combined with a clear responsibility for delivery and results
• Excellent interpersonal and communication skills, especially the ability to translate complex analysis into persuasive recommendations and to tailor for multiple different audiences
• Outstanding influencing, interpersonal, presentation and communication skills

Preferred Relevant degree or professional marketing qualification Diversity, Equity and Inclusion At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We\xe2\x80\x99re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. Care to join us. Find out what life at Haleon is really like

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We\'re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon\xe2\x80\x99s compliance to all federal and state US Transparency requirements.












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