Job Description

The Global Retail Activation Lead will drive the development and execution of point-of-sale strategies, ensuring they align with overarching marketing objectives. This role requires deep expertise in delivering global POS solutions and strong capability in managing cross-functional collaboration to achieve consistent, high-impact in-store execution.
Key Responsibilities:
Strategy & Governance

• Own the global POS strategy, standards, and governance; ensure consistency with brand guidelines and local regulations.
• Prioritise markets/retailers based on revenue potential, store economics, and operational readiness.

Design & Tooling

• Create a scalable "kit of parts" (signage, fixtures, demo bays, sample panels, shelf talkers, end-caps).
• Deliver retailer-specific planograms and install guides; manage content localisation.
• Partner with Creative Services to keep assets on-brand and easy to update.

Retailer Programmes

• Co-design programmes with key accounts to fit footprints and shopper journeys.
• Align promo calendars, launches, and seasonal refreshes with inventory and staffing.

Operations & Logistics

• Oversee manufacturing, kitting, warehousing, and last-mile install/remove.
• Maintain an installed-base register (by store/fixture/serial/maintenance history).

Digital Integration

• Integrate QR/NFC to product selectors, how-to content, and lead capture; ensure analytics and consent are in place.
• Coordinate with Web/CRM to route scans to the correct locale, language, and follow-up flows.

Financial & Measurement

• Own POS budget; model ROI (uplift vs. control, cost/store, payback).
• Reduce total cost of ownership via material reuse, modularity, and vendor consolidation.
• Publish monthly KPI dashboard and QBR packs.

Cross-Functional Leadership

• Create feedback loops from store data to Sales, Product, and Marketing.
• Train field teams and retail associates; create simple install/maintenance toolkits.

A leading Global brand in Consumer Goods based in HampshireDrive Global POS innovation to shape the retail experience and activation
About You:

• 8+ years in retail POS/shopper activation across multiple regions (EU/UK/US/AU).
• Proven delivery of large POS programs (multi-retailer, 500+ stores) with measurable sell-through impact.
• Familiarity with JDA/Blue Yonder/Spaceman, SketchUp, Adobe CC.
• Experience implementing QR/NFC journeys and retail analytics tagging.
• Sustainability experience (materials, reuse models, vendor ESG scoring).
• Vendor management and procurement expertise (fixtures, print, digital screens).
• Strong planogram and store-layout literacy; comfortable with CAD/3D reviews.
• Data-driven: Excel/Sheets and BI tools (Power BI/Tableau) for KPI tracking and A/B reads.
• Excellent project management across time zones; strong stakeholder management.
• Comfortable building new structures and processes in a changing, growth-oriented environment.
• Commercial acumen with design sensitivity.
• Systems thinker; simplifies complexity into repeatable kits/processes.
• Negotiation and vendor management.
• Change management and clear communication.
• Builder mindset / start-up mentality: hands-on, proactive, comfortable creating from a blank sheet.
• Bias to measurable outcomes and continuous improvement.

Our client is a leading global brand known for innovative, high-quality products that combine design, functionality, and sustainability. With a strong international presence and a reputation for excellence, they continue to set industry standards and inspire creativity across their sector.

• Basic salary: 80,000+ (depending on experience).
• Hybrid working model based in Hampshire.
• Annual leave: 25 days per year.
• Pension contribution.

Skills Required