Job Description

Dakota Hotels are seeking a dynamic and commercially driven sales professional to lead corporate sales across our expanding portfolio of properties in Scotland and England. This full-time role is based at Dakota Manchester, easily accessible in the heart of the city centre by Piccadilly Train Station.


A newly created role for our Sales team, you will be responsible for driving corporate room revenue by developing relationships with local and national corporate accounts. You will lead strategy, execution, and performance delivery across our six, soon to be seven, properties. You will own the full corporate sales cycle from acquisition to retention, working in close partnership with revenue, marketing, and operational teams to ensure delivery of revenue targets and brand positioning within the corporate travel market.

CONTRACT AND PAY RATE

This is a full-time, permanent role working Monday to Friday based at Dakota Manchester.


Please indicate your expected salary and bonus expectations when applying.

PRIMARY ROLE RESPONSIBILITIES

Proactively identify, target, and convert new corporate business opportunities across our hotels. Lead corporate sales strategy for new hotel openings, supporting the full pre-opening and post-launch cycle. Build and manage relationships with high-value local and national corporate clients to drive base business, weekday occupancy, and overall RevPAR. Host tailored FAM trips and networking events to strengthen engagement with corporate buyers and booking agents. Manage the RFP process and corporate account renewals, ensuring rate competitiveness and consistency across all channels. Collaborate closely with revenue and marketing teams to align sales strategies with market demand and brand positioning. Oversee agency and TMC relationships, ensuring strong visibility and placement in corporate booking platforms. Provide coaching and support to hotel-based sales executives, driving consistency and excellence across all locations.

BENEFITS

In addition to being part of a culture infused with positivity and opportunity for ongoing development, tangible benefits you could enjoy when you join our team include:

40 per cent off stays at any Dakota 25 per cent off drinks and dining at any Dakota Access to our Employee Assistance Program which includes
+ free private mental health support and counselling sessions
+ video GP consultations and private prescription services
+ access to daily rewards to be cashed out for shopping vouchers
Access to discounted gift card platform Support from our inhouse Mental Health Champions Additional holiday day on the first anniversary of your employment. Family-friendly flexible working options Meals on duty and uniforming 200 bonus to recommend a friend to join our team 10 bonus every time you are mentioned on Trip Advisor Free bi-annual eye testing for users of display screen equipment Accredited, certified compliance training given on employment such as in Food Hygiene, Alcohol Responsibility, Data Protection, and Health & Safety Access to a suite of external, certified resources via our Learning Management System Supportive continuous professional development culture with an annual appraisal and objectives, or a Personal Development Plan. Opportunities to undertake both internal and external training courses, including potential for in-house Apprenticeships.


Full terms on our benefits can be found in our Handbook.

ABOUT DAKOTA HOTELS

Dakota is a growing UK-based lifestyle brand, known for our stylish hotels, bustling brasserie Grills and upscale cocktail Bars. Dakota's story started with two boutique hotels on the outskirts of Edinburgh, in South Queensferry, and Glasgow, in Eurocentral. We have now expanded into prime city centre locations in Glasgow, Leeds, and Manchester, with Newcastle coming in 2025 and more in our pipeline.


Dakota is synonymous for delivering attentive and genuine guest service. We attract hard-working individuals who are passionate about working to the highest standards and have been voted within The Caterer's Top 15 Best Employers in Hospitality for the last five years in a row. We were also featured within the Top 10 employers in the 2024 Sunday Times Best Places to Work in the UK, as well as being awarded the Spotlight Award for Best Places to Work for LGBTQIA+ employees.


As recent winners of The Cateys 'People Team of the Year', we have award-winning internal training programmes within Dakota Academy fostering continuous development and ongoing training. As a result, over 75% of our leaders have been promoted internally and, for four consecutive years, a member of our team has won a prestigious Acorn Award awarded by The Caterer to the 'Top 30 under 30' in the industry, demonstrating our success in developing talent.


Eurocentral | Edinburgh | Glasgow | Leeds |

Manchester

| Newcastle


Our location, 29 Ducie St, Manchester M1 2JL, is centrally located in the Piccadilly Basin, close to Piccadilly Station ideally located for public transport users.




We are home to 137 luxury bedrooms, including 27 suites - the most in the city, a destination cocktail bar with champagne room, and a brasserie style grill with private dining rooms as well as a spectacular terrace.

APPLICANT REQUIREMENTS

We are looking for a motivated and experienced sales professional with a strong background in corporate hotel sales. The ideal candidate will bring a results-focused approach, strong analytical capability, and exceptional relationship management skills.


The successful applicant will have/be:

Minimum two years of proven success in a proactive B2B sales role within the hospitality industry, ideally in hotel corporate sales. Deep understanding of the corporate travel landscape including client segmentation, booking behaviour, and key decision-making drivers. Experience leading and managing RFP processes and contracting with corporate clients and TMCs. Confident in managing a commercial sales pipeline using CRM systems, with the ability to prioritise high-value opportunities. Comfortable using technology to support reporting, presentations, and communication across multiple platforms. Strong analytical skills with the ability to interpret performance data and translate insights into sales actions. A natural relationship-builder who is confident presenting to stakeholders, negotiating deals, and representing a premium hospitality brand. Positive, self-motivated, and able to work autonomously while aligning with broader team and company goals. Ability to work full-time, working Monday to Friday based onsite, with flexibility to attend client events in the evenings or on weekends when required. Be able to be physically active in your role, standing for much of your shift and working at pace. An enthusiastic individual who will promote our culture of positivity. Be task oriented with a great pride for the work they do and attention to detail. Flexible with shift patterns and available around the needs of our business. Successful candidates must demonstrate having researched our brand and a genuine desire to be part of our team.

APPLY

Please send us your up to date CV.


Visit our Careers page to learn about current opportunities and find your #DreamRolesAtDakota - we'd love to hear from you!


For more information on our luxury hotel, please visit our:




Website Dakota Hotels Instagram or Dakota Manchester Instagram Trip Advisor Facebook page
INDHOTEL