Job Description

Job Introduction

As our

Head of Content Strategy

, you are the driving force behind the vision, development and execution of a unified content strategy across our portfolio of education brands. You will create a content ecosystem that's audience-first, insight-led; reflecting the unique identity of each brand, while ensuring consistency, quality, and impact across the group. Covering the full spectrum of content outputs; acrosslong-form editorial, short-form social, paid media, UGC, video, display, and more, leading a cross functional team of channel or category first content specialists.

Why work for BPP Education Group?

It is a great time to join BPP Education Group as we have enjoyed a sustained period of growth, offering a wealth of opportunities to our staff, students and clients. There are many more great reasons to join BPP Education Group such as:



Brilliantly, you can study any of BPP's courses for free - be it a professional qualification or full degree. We also provide a generous annual leave entitlement of 30 days, and there's a rewards package that includes retail discounts and much more.

Other key benefits include our Group Personal Pension Plan, dedicated private healthcare and dental plans that offer additional assurance to look after you and your family

What you'll be doing:

Driving a Multi-Brand Content Strategy Lead a cross-functional team Drive planning and execution across all content formats Champion Audience-First Thinking, Set Editorial Standards and Governance Be the strategic glue that holds outputs together Drive Performance and Optimisation Spot Opportunities and Push Boundaries

What we're looking for

To be successful in this role you will need to have a proven track record in the following areas:



Proven experience in a senior content marketing role, ideally within a similarly complex, regulated sector. A

fire for content strategy

with a belief in the power of digital storytelling to move hearts andnumbers. A track record of

leading content strategy

for complex, multi-brand organisations.

Leadership prowess.

You know how to build, inspire, and get the best out of high-performing teams and external agencies A

creative brain

with a commercial edge. You can dream big and deliver bigger. A

data-driven mindset

. You love metrics, but you don't let them kill the magic. A

customer-obsessed approach

. You dig into pain points and turn insights into action. The ability to

rally cross-functional teams

and get everyone pulling in the same direction. A deep understanding of

channel-specific content

. From long-form blogs to snappy social, from SEO to PPC.
BPP Education Group are proud to be a Disability Confident employer so if you need any reasonable adjustments for the interview process, please just let us know!

BPP Education Group actively promotes equality of opportunity for all with the right mix of talent, skills and potential, and welcomes applications from a wide range of candidates. BPP will select candidates for interview based on their skills, qualifications and experience. Please note that for those posts that are exempt from the Rehabilitation of Offenders Act 1974, the successful candidate will be required to undertake a DBS check in addition to BPP undertaking any necessary online searches. This is deemed appropriate and necessary from a safeguarding perspective, and in line with BPP's safer recruitment practices


BPP Education Group reserves the right to amend or withdraw this advertisement at any time prior to the closing date, should we receive a high volume of applications or if business needs change.