Head Of Marketing, Flexipay (scale Up)

London, United Kingdom

Job Description


Who are we?

We want to help small businesses win. That\'s why we\'re here.

We connect small business owners to investors - to create jobs, help families and power economies - because we believe that people are made to do more. And we want to help them.

So, we created the leading online marketplace for small business loans. Our investors have lent \xc2\xa315.2 billion to 135,000 small business owners. In 2022, lending through Funding Circle\'s UK platform helped generate \xc2\xa36.9 billion in GDP while creating and sustaining 106,000 jobs. There\'s never been a better time to join!

Be part of the team that changes everything. Let\'s build the place where small businesses can get the funding they need to win and leave a legacy behind, forever.

What you will be doing

We are seeking a Head of FlexiPay Marketing to come on board. As the Head of FlexiPay Marketing you will support the business through a rapid scale-up and beyond. You will be responsible for the Go-To-Market strategy, working closely with the Flexipay and the Marketing team, driving new users through acquisition and continued usage, and growing brand awareness.

  • Build and deliver a comprehensive growth plan to deliver our strategic pillar of being
number one in new products within the SME sector
  • Talking to our target customers, develop and execute ideas to drive user acquisition and
retention. Understand the target customer, work with the Product, Marketing and Sales
teams to develop the proposition, messaging, pricing, UX, and nurture user journeys to
improve end-to-end conversion rates
  • Collaborate closely with the Marketing team to develop a holistic marketing strategy
covering marketing channels such as digital, email, socials, partner marketing, content
marketing strategy
  • Run targeted data-driven experiments to identify growth opportunities and the most
effective channels with a clear view of CAC and double down on what works
  • Collaborate with cross-functional teams (engineering, product, design, marketing) to
implement growth initiatives and automate growth processes
  • Own and manage your own growth initiatives, reporting progress to the team regularly;
Unlock new opportunities for growth through rapid testing of new channels, segments
and campaigns
  • Stakeholder Management; work with a variety of stakeholders across sales, finance,
marketing, and operations to make sure plans and projects are communicated
accordingly
  • Develop proper tracking for growth KPIs and ROI and continuously monitor and report progress against them
Are you?
  • 5+ years of experience with a broad range of experience across different channels
  • Start-up/scale up as the sole responsible individual for growth; Experience in a high
growth organisation highly valued
  • High energy, driven, and an organised self-starter whilst being adaptable and flexible,
and focussed on outcomes. You are equally comfortable working with a team and
working independently.
  • Passionate about Funding Circle\'s mission and values - agile, collaborative, creative, great
to work with.
  • Strong focus on the customer, ability to understand customer data deeply, and translate
customer needs into a compelling proposition
  • Strong ownership mentality and proven ability of successfully leading complex initiatives
involving a broad range of stakeholders, from ideation to implementation.
  • Proven track record of delivery with the ability to operate strategically whilst remaining
hands-on and leaning in wherever needed
  • Ability to extract and use relevant data to drive continued hypotheses-based
experimentation and robust, fact-based strategy and initiatives,
  • Ability to drive decisive actions that result in measurable outcomes through balanced
judgement, excellent strategic thinking, quantitative skills and logical reasoning.

Did you know?
Research shows that some people are less likely to apply to jobs unless they meet every single criteria. At Funding Circle we are committed to building diverse teams so please apply even if your past experience doesn\'t align perfectly with the requirements. You might just be the perfect fit.
Why join us?
Talk to our recruiters about our workplace, culture and benefits. We have designed our offering around; Health, Wealth, Lifestyle & Development!
A few highlights are:
  • Hybrid working environment (2 days a week in office), flexible working options with an amazing office and we will help support your home working set up.
  • Private Medical Insurance and Dental Insurance.
  • Learning allowance AND other perks such as Gympass, Spill, Just Eat allowance, Electric Car Scheme and more!
  • Access to Octopus Money Coach, Free Mortgage advisor partnership, Discounts at other retailers through perks at work.
Want to Build The Incredible? We\'d love to hear from you.

eFinancialcareers

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Job Detail

  • Job Id
    JD2978918
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    London, United Kingdom
  • Education
    Not mentioned