As Arrive, we guide customers and communities towards brighter futures and more livable cities, it isn't a challenge just anyone could take on. Luckily, we have something to help us make it happen. Our people and our values. We Arrive Curious, Focused and Together. Just as our entire brand is inspired by the North Star, the shining light leading travelers to their destinations since time began, our values guide us. They help us be at our best. For our customers. For the cities and communities we serve. For ourselves. As a global team, we are transforming urban mobility. Let's grow better, together.
YourParkingSpace joined forces with Arrive, on our joint mission to make cities more livable, together. YourParkingSpace is the UK's fastest-growing parking technology provider, we're changing the way people park. Our on-demand marketplace connects drivers to thousands of spaces, while our comprehensive suite of B2B solutions transforms parking assets into connected mobility hubs.
The Role
With over 8 million users and a rapidly expanding presence across the UK and beyond, we've been named in The Sunday Times Tech Track 100 and are the UK's fastest-growing direct operator of car parks. Now, we're looking for an experienced and energetic Head of Product Marketing to lead the next phase of our driver-side (B2C) growth strategy.
As Head of Product Marketing - Driver Growth, you'll be a driving force behind our customer acquisition and engagement strategy. Sitting within the Marketplace team, you'll shape and execute the go-to-market (GTM) plan for our driver experience and technology.
From paid search and social to display and on-site signage, you'll lead a high-impact growth strategy that reaches millions of drivers--delivering an exceptional user experience and boosting bookings. You'll collaborate closely with product, data, sales, creative, and media partners to bring your strategy to life.
How to make an impact
Define and lead the GTM strategy for driver growth, across paid and organic channels
Design high-impact campaigns that drive traffic, bookings, and app usage
Work alongside product managers to develop a customer-led product roadmap
Collaborate with finance and marketing to forecast and allocate paid media budgets
Lead data analysis and performance tracking, refining your strategy based on insight
Partner with internal and external stakeholders including creative and media agencies
About you
5+ years of experience in growth, product, or performance marketing roles
A proven record of driving customer acquisition and engagement at scale
Experience leading cross-functional teams in fast-paced environments
Skilled in using data to spot insights, run experiments, and optimise performance
Exposure to brand, product, social, partner marketing or research
Familiarity with behavioural data and marketing/sales analytics
Your background
Entrepreneurial spirit with a naturally curious mindset
Excellent analytical and problem-solving abilities
Highly proactive, organised, and able to thrive under pressure
Strong collaborator and confident communicator
Focused, driven, and brilliant at prioritising
What You'll Get
24 days holiday (plus your birthday off!)
+ Increases by 1 day per year after 3 years (up to 3 extra days) Hybrid working (3 days per week in our Stratford office)
Enhanced maternity and paternity leave
Gym membership - PureGym or discounted alternatives
Comprehensive mental health support from Canada Life and wellbeing apps
Cycle to Work scheme & Tech purchase scheme
Health cash plan through Medicash
Nest pension scheme
Discounted insurances & lifestyle savings via Vivup
Ongoing learning and development opportunities
About us
Arrive, including brands like EasyPark, Flowbird, RingGo, ParkMobile, YourParkingSpace and Parkopedia, is a leading global mobility platform. Present in over 90 countries and 20,000 cities, the company helps people and decision-makers make smarter decisions about urban mobility and ease the experience of travel worldwide. Arrive delivers a unique combination of the core ingredients to make cities more livable: from smart payments and optimized car parks to data-driven traffic reduction and support for reinvestment in public transport and green space. It's about more than function, it's about saving time and simplifying the experience of travel for everyone. Travel is more than a journey, it's how you Arrive.
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