Job Description

Head of Sales

Weightlifter Bodies Ltd is a UK leader in the design and manufacture of high-quality tipping bodies, trailers, and associated equipment for the haulage and waste industries. Known for innovation, durability, and performance, our products are trusted by operators nationwide. We combine advanced manufacturing techniques with a customer-first approach, ensuring we meet and exceed expectations in a competitive market.

About the Role

We are seeking a results-driven Head of Sales to deliver our sales and marketing strategy, driving profit growth and market presence. This is a pivotal leadership role, requiring a balance of strategic thinking, hands-on sales expertise, and team development skills.

Key Responsibilities

Sales Strategy & Management

Develop and execute comprehensive sales strategies aligned with revenue and profitability objectives. Lead, mentor, and manage the sales team to achieve peak performance through coaching and structured reviews. Build and maintain relationships with key clients, ensuring exceptional customer service and satisfaction. Monitor and analyse sales performance data and market trends to inform strategy. Manage key accounts with a focus on retention and long-term partnerships. Identify and pursue new market opportunities for business expansion. Utilise CRM tools to track pipeline activity, forecast sales, and ensure targets are met. Collaborate with production and engineering teams to align product development with customer needs and market trends.

Financial Management

Develop and manage departmental budgets and accurate sales forecasts. Monitor marketing spend to ensure all campaigns deliver measurable ROI. Provide shareholders with regular reports and actionable insights on sales and marketing performance.

Team Leadership

Inspire and lead a high-performing sales and marketing team. Foster a culture of innovation, accountability, and continuous improvement. Set clear objectives, conduct performance reviews, and support professional development.

Qualifications & Experience

Proven experience in a senior sales leadership role. Proficient in CRM systems and data analytics tools. Strong technical understanding of trailer products, including chassis, body materials, and lightweight technologies. In-depth knowledge of the UK trailer manufacturing market, including key players, customer needs, and trends. Willingness to travel across the UK and occasionally internationally.

Key Skills

Exceptional leadership and people management abilities. Excellent communication, negotiation, and relationship-building skills. Proficiency in CRM & ERP systems and marketing/sales analytics tools. Proven track record of meeting sales targets and driving sustained business growth. Strong financial acumen with expertise in budget management and ROI optimisation.
Job Type: Full-time

Experience:

Commercial vehicle sales: 10 years (preferred) Trailer manufacturing : 5 years (preferred)
Work Location: In person