Job Description

About The Role:

This role sits at the centre of PDG's customer and commercial activity. The CRM environment underpins how we engage with clients and helps inform the direction of our future strategy. The successful post holder will support the daily running of HubSpot through the management of data, refinement of workflows, and provision of insight to colleagues. It offers a strong foundation for a graduate seeking practical experience in CRM operations, marketing automation, and data-led decision-making.

Key Responsibilities:

Data Management

Manage, segment, and maintain HubSpot customer data, ensuring data accuracy and usability. Regularly upload, review, and process leads and other incoming data regularly. Carry out routine data quality checks.

Data Analysis & Reporting

Track and report on key CRM metrics, campaign performance, and product-level insights. Create monthly and ad-hoc reports that help guide sales and marketing decisions.

CRM Automation & Maintenance

Maintain and troubleshoot HubSpot existing workflows and sequences. Assist in updating workflows for new campaigns, products, or events. Standardise templates and monitor automation performance. Assist in creating new workflows and sequences to support effective sales and customer journeys.

Marketing Campaign Support

Support the scheduling and delivery of targeted, retention, and re-engagement campaigns. Assist in building segmentation lists, reporting, and providing performance insights. Contribute to capturing learnings to inform future activity.

Task & Project Coordination

Assist colleagues with HubSpot usage and troubleshooting, offering guidance on routine queries. Track team tasks, ensuring alignment across projects and timelines. Update documentation, so processes remain clear and consistent.

Governance & Compliance

Support adherence to GDPR requirements, including consent management and appropriate handling of customer data. Help maintain audit trails and ensure records reflect current compliance expectations.

Growth & Development

Opportunity to develop expertise in, for example, campaign analytics. Exposure to cross-team collaboration with marketing and sales. Progression towards taking ownership of specific CRM processes or dashboards as experience increases.

Skills and Experience:

Technical Skills

Experience working with CRM platforms (HubSpot preferred). Proficient in Microsoft 365, particularly Excel. Basic understanding of B2B marketing. Strong analytical skills and attention to detail.

Personal Attributes

Collaborative approach and clear communication style. Problem-solving mindset and willingness to learn. Ability to manage multiple tasks and adapt to shifting priorities. Organised, methodical, and comfortable working with structured processes.

Education

A bachelor's degree in Marketing, Business, Data Analytics, or a related field.

About Professional Development Group:

Professional Development Group is a leading organiser of in-person and virtual conferences, events, and training courses, dedicated to fostering innovation, networking, and professional development across the public, private, and voluntary sectors.

We host over 200 public sector events annually, supporting over 8,000 customers in staying updated, acquiring new skills, and forging valuable connections. Our expanding business comprises three distinct brands tailored to our diverse public and private sector clientele:

Government Events:

Specialising in information-driven conferences and events, we keep our customers abreast of Government policy and best practices.

MyPD:

As part of the Professional Development Group and an approved CMI Centre, MyPD offers executive education courses to elevate skills and mindset for career advancement.

GovPD:

Offering a range of online, in-person, and in-house training courses, GovPD focuses on career development and fostering organisational change.

What We Offer:

Competitive salary. Supportive, collaborative working environment. Hybrid working - three days in the office, two days working from home. Flexible hours. 23 days annual leave, plus 0.5 days for your birthday, and bank holidays. Annual leave increasing with service, capped at 26 days, with the option to buy up to four additional days per year. Company pension scheme Complimentary snacks, tea and coffee.
London Office Perks

On-site coffee bar and breakout spaces. Free gym and shower facilities. Building-wide events such as St Patrick's Day, Halloween, Christmas, and summer socials.
This is a fantastic opportunity to join an events business looking to continue its growth trajectory.

How to Apply:

Interested candidates are invited to submit their CVs, along with a cover letter detailing their relevant experience and explaining why they are the ideal candidate for this role.

Inclusion and Diversity:

Professional Development Group is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment where everyone feels valued, respected, and empowered to bring their authentic selves to work - regardless of race, ethnicity, gender, age, sexual orientation, disability, religion, or any other protected characteristic.

We recognise diverse perspectives drive innovation, creativity, and better decision-making. We are therefore committed to building a workplace where everyone can thrive and succeed. Our recruitment process isinclusive and unbiased, welcoming candidates from all backgrounds and experiences.

We actively encourage applications from individuals of all backgrounds and walks of life. Join us in our commitment to creating a diverse and inclusive workplace where everyone belongs and can reach their full potential.

While disclosure of personal information is not mandatory, we encourage applicants to let us know of any reasonable adjustments needed to support them throughout the recruitment process and in the workplace.

Job Types: Full-time, Permanent

Pay: 27,500.00 per year

Benefits:

Additional leave Bereavement leave Company events Company pension Enhanced maternity leave Enhanced paternity leave Flexitime On-site gym Referral programme Sick pay Work from home
Work Location: Hybrid remote in London EC4A 2DQ