Job Description

Boring? Expensive? Dull? Jimmy Fairly was born, not with a want but a need to revolutionise the optical industry. Founded in 2010 by Antonin Chartier, a 23-year old psychology student with a passion for entrepreneurship. Chartier's concept was simple: quality glasses, fair prices and a positive social impact.
Over a decade later, little has changed. Now with over 100 stores across Europe and the UK, Jimmy Fairly is successfully bringing back great style and a smile to the optical world.

Jimmy Fairly is looking for an Influencer Marketing Assistant to support its UK marketing team, with the role based in its London HQ.
Reporting directly to the Brand & PR Coordinator and collaborating closely with the communications team at our Paris headquarters, you will play a key role in influencer relations.
YOUR MISSION:

• Support the UK team with daily social media and influencer marketing activities, with a strong emphasis on TikTok and Instagram.
• Assist in growing and maintaining the influencer database, ensuring all profiles align with Jimmy Fairly's brand identity and values.
• Identify emerging and relevant creators to drive brand awareness and strengthen community engagement.
• Collaborate with internal teams and external partners to execute impactful influencer campaigns from concept to launch.
• Assist with influencer gifting initiatives, including product selection, order coordination, packaging, and dispatch.
• Monitor social media trends, creator culture, and competitor activity to keep Jimmy Fairly at the forefront of digital innovation.
• Monitor and respond to direct messages and comments on Instagram and TikTok.
• Contribute to the preparation of weekly and monthly performance reports, providing insights into content and campaign effectiveness.

• A degree in Marketing, Communications, or a related field, or at least 1 year of hands-on experience in social media and influencer marketing.
• A true team player with a collaborative mindset, a positive attitude, and a proactive approach to meeting tight deadlines.
• Exceptionally organised and detail-oriented, with strong planning skills and the ability to stay ahead of the curve.
• Comfortable managing multiple projects and shifting priorities in a fast-paced environment.
• Strong interpersonal skills with the ability to build and maintain relationships with creators and talent.
• Deep understanding of digital and social trends, with a natural instinct for what performs well on TikTok and Instagram.
• A genuine passion for fashion, lifestyle, and pop culture.