Job Description

Job Category: Advertising
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Join our team at the Guardian and be a part of a diverse and inclusive global organisation that delivers fearless, investigative journalism, and holds power to account. Our team of award-winning journalists, cutting-edge commercial professionals, and industry-leading digital experts are committed to making a difference and represent a wide range of backgrounds and perspectives. We offer a challenging and exciting environment for career development, with a focus on training, growth and fostering an inclusive culture.
We are now looking for a Lead Analyst to join our Advertising analytics team. Reporting to the Senior Analytics Manager, the Lead Analyst works with the data & analytics team within GNM's advertising department to support business objectives and inform strategic decisions and planning.
The Lead Analyst is a key role, driving analytical best practice by providing leadership, innovation and delivery alongside advertising subject matter expertise.
About the Role

• Play a significant role in driving analytical best practice at the Guardian. This will include leading innovation in an area of Analytics practice on a project basis.
• Design and proactively propose data analysis to answer complex business questions.
• Take responsibility for the delivery of medium sized analytics initiatives and projects.
• Deliver data driven insight with a persuasive narrative, and coach others in doing the same.
• Support the Analytics management team in inspiring analysts and support the development of the wider team's functional skills.
• Encourage teamwork and drive a culture of collaboration across the Guardian's data teams.
• Work as an analytics consultant to a variety of stakeholders, building rapport and developing understanding of their business areas.
• Play an influential role for the team, contributing to most data decisions and carrying significant weight in any discussions, and a go-to person for the team

About You

• Experience in a hands-on data analysis role manipulating complex data sources at scale, ideally supporting advertising or marketing teams.
• Deep experience interpreting data and using varied analytical methodologies for solving complex business challenges with data. Knowledge of a wide variety of analytical techniques including construction of statistical tests.
• Advanced SQL and the ability to efficiently analyse large amounts of data, Python would also be an advantage
• Highly skilled in Data Visualisation techniques and design (e.g. using Tableau, Power BI or similar).

We actively encourage applications from candidates who are Black, Asian or minority-ethnic (BAME), or from other groups traditionally underrepresented in the UK media.
We operate in a hybrid environment working 3 days a week from our offices in Kings Cross and 2 days a week remotely.
We value and respect all differences (seen and unseen) in all people. We aspire to have inclusive working experiences and an environment that reflects the audience we serve, where our people have equal access to career development opportunities, their voices are heard and can contribute to our future. We actively encourage applications from people of all backgrounds. Many of our staff work flexibly and we will consider all requests for flexible working arrangements.
How to Apply
To apply, please upload your latest CV and a cover letter which outlines why you'd love to take on this role, and why you're a great match for what we're looking for.
We appreciate the time taken to prepare each application we receive. We do not use AI-assisted technology to review applications; every application is reviewed by a member of our recruitment team.
The closing date for applications is Thursday 15th January 2026.
All roles at the Guardian are open for everybody to apply. It is important to us that you feel supported and comfortable throughout your recruitment process, in order to perform your best. Please let us know if there are any changes we could make to help your application, this includes providing documents in accessible formats or personalising the process to better support your needs. Please contact Anna Vipers on anna.vipers@theguardian.com to discuss further so we can work with you to support you through your application.
Benefits at the Guardian
You'll have 30 days of annual leave per year (plus bank holidays) with the option to purchase an additional 5 days. Our pension scheme is generous; if you contribute 5% then we will contribute 8-12% (depending on your age). We believe in giving back, which is why employees are given 2 volunteering days annually and the option of payroll giving. Season ticket loans are also available.
You are entitled to private healthcare, life cover, income protection, and eye tests. You can also opt in to dental insurance.
We have enhanced maternity, paternity, adoption and shared parental leave policies in place. We also support our employees by offering an IVF, menopause, baby loss, and trans equality policy.
Culture and Wellbeing
We want everyone to feel like they belong at the Guardian and we champion diversity of thought. Our various employee forums provide a platform to use their voice to foster an inclusive workplace. We became the first major media organisation to achieve B Corp status.
We offer tools to help you prioritise your wellbeing including access to our employee benefits platform which provides tailored support for health and wellbeing. In addition, we also offer free yoga and pilates classes. These run alongside our corporate gym membership and cycle to work scheme.
Our canteen has views overlooking the Regents Canal and caters for breakfast, lunch and dinner.
Learning and Development
We encourage personal and professional growth. Employees have access to a broad range of tools and solutions, and we are happy to support the pursuit of professional qualifications through vocational courses and apprenticeships.

Skills Required