Lead Generation Specialist

Belfast, NIR, GB, United Kingdom

Job Description

About VSM



VSM is a growing engineering solutions company supporting food and beverage manufacturers and processors across the island of Ireland and the UK. We specialise in the supply, installation and commissioning of packaging and processing machinery, alongside condition monitoring, mechanical and electrical (M&E) maintenance support, and improvement projects.

Our customers operate in demanding environments including food, pharma, renewables and industrial manufacturing, where reliability, compliance and efficiency are critical.

As part of our continued growth, we are looking to appoint a Lead Generation Specialist to support our commercial activity across machinery projects and ongoing engineering and condition monitoring services.

The Role



This is a part-time role of 20 hours per week focused on identifying, engaging and qualifying new business opportunities for VSM. You will help generate interest in VSM's machinery supply and installation projects, condition monitoring services, and wider engineering capabilities.

You will act as the first point of contact for new organisations, building early relationships and ensuring opportunities are well qualified before being progressed internally.

Key Responsibilities



Research and identify potential customer organisations aligned with VSM's machinery, M&E and condition monitoring services Build and maintain a structured database of prospective customers and key decision-makers Identify the appropriate contacts within engineering, maintenance, operations or procurement teams Make outbound calls and send professional follow-up emails introducing VSM and its services Generate interest in: Machinery supply, installation and upgrade projects Condition monitoring and asset reliability services Ongoing engineering and maintenance support Carry out structured follow-ups to nurture leads and maintain engagement Accurately record activity, outcomes and next steps Liaise with internal stakeholders to hand over qualified opportunities

Progression & Development



This role offers a clear progression path for the right candidate. As experience and industry understanding develop, there will be opportunities to progress into an Account Management role, supporting customers through machinery projects, condition monitoring programmes and long-term engineering partnerships.

VSM is committed to developing its people and supporting career progression within the business.

Essential Criteria



Strong communication and interpersonal skills Confident, professional telephone manner Well organised with good attention to detail Comfortable working independently and managing your own workload Previous experience in B2B lead generation, business development or a similar role Ability to create and support email marketing campaigns

Desirable Criteria



Experience or knowledge of engineering, machinery, manufacturing or technical services would be a strong advantage, but is not essential as training will be provided Experience using CRM systems or maintaining structured sales databases Experience and/or understanding of brand awareness and marketing principles

What We Offer



Competitive part-time salary of 28,000-30,000 pro rata Flexible working hours Exposure to machinery projects and high-value engineering services Clear progression opportunities into account management Supportive, professional team environment within a growing engineering business
Job Type: Part-time

Pay: 13.46-14.42 per hour

Expected hours: 20 - 24 per week

Benefits:

Additional leave Company pension Flexitime Work from home
Work Location: Hybrid remote in Belfast BT3 9JL

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Job Detail

  • Job Id
    JD4532865
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Part Time
  • Salary:
    Not mentioned
  • Employment Status
    Part Time
  • Job Location
    Belfast, NIR, GB, United Kingdom
  • Education
    Not mentioned