Job Description

Vacancy No

VN2486

Location City

Leeds

Location Country

United Kingdom

Job Title:

Lead Insight Business Partner, Streaming & Social

Reports to:

Head of Insight Business Partnering

Department:

Insight Business Partner Team, Audience Insights (Strategy, Policy & Insights)

Location:

Leeds

Job Grade:

L2

Department Description

The new centralised Audience Insights team purpose is to be independent thought leaders at the heart of Channel 4's creative and commercial decision-making, bringing a single source of truth and big picture perspective, challenging and advising the business to ensure profitable business growth through the use of data.



The Insight Business Partner Team works with Exec & C-Suite members to prioritise and agree their insight requirements in line with the strategic Channel 4 pillars. Streaming & Social Insight is one of these 4 pillars within the overall BP Team, working with the Streaming Business Director and their Senior Leaders to deliver specialist insight in the streaming & social space, and working closely with the other BP pillars to drive overall audience understanding & impact.



The BP Team work together with the Insight Specialists (research, data analytics, reporting & data enablement) to get the best answer to the business challenges. These teams are experts in their areas & strive to deliver best practise across the organisation.

Job Purpose

Working under the direction of the Head of Insight Business Partnering, this role leads the delivery of strategic, high-impact audience insights to senior business leaders, influencing decision-making and driving performance. It combines leadership, stakeholder management, and expert analytical oversight to ensure insights are aligned with business priorities and capacity.

KEY RESPONSIBILTIES

Manage high-level relationships with senior business leaders, negotiating and prioritizing an agreed portfolio of insight deliverables aligned to business strategy Partner closely with Product and Streaming leads to shape digital transformation efforts, defining new KPIs and success metrics that reflect changing customer behaviour and platform evolution. Lead strategic projects, ensuring work is well-briefed, efficiently delivered, and aligned to stakeholder needs -- with a focus on quality, clarity, and continuous process improvement. Oversee the development of compelling, decision-ready insights using in-house data and, where needed, specialist or commissioned research. Translate complex data into actionable narratives that challenge and guide business decisions. Embed proactive, data-driven insights across the business by anticipating trends, aligning past learnings with current priorities, and ensuring insight consistently informs key decision-making forums and reporting outputs. Lead the development and delivery of trading performance insights to inform timely decision-making and drive commercial outcomes across key business areas. Support the development and embedding of the Audience Insight strategy across the team and stakeholder groups, ensuring clarity on scope, planning processes, and how priorities are agreed and delivered. Drive the operationalisation of the Audience Insight strategy -- including developing annual roadmaps, agreeing strategic priorities and budgets with stakeholders, and ensuring workload is planned and prioritised in line with business needs and capacity. Line manage a team of 4 Business Partners, building capability, coaching on new specialisms (e.g., Streaming, Product, Social), and fostering a high-performing, insight-led culture. Coordinate with Business Partners, Analysts, and Specialist teams (Product, Social, etc.) to manage capacity, workstack alignment, and deliver integrated support to business leaders. Represent Audience Insight on pillar Steering Committees, contributing to strategic direction and linking insights to financial and performance outcomes

KEY RELATIONSHIPS / STAKEHOLDERS

Head of Insights Business Partnering (for direction) Streaming Business Director (Streaming, Product, 4Studio) Role is potential succession for Head of Insight Business Partnering or one of the 4 Head of Specialism roles (if sufficient level of expertise in that technical area), and horizontal technical development move to one of the roles in Specialist teams. Accountable for 4 Business Partners as direct reports. No other financial budget accountability

ESSENTIAL SKILLS AND EXPERIENCE

Insight Capability: Proven track record across research, analytics, and reporting, with strong knowledge of how different insight disciplines support effective business decisions.



Business Understanding: Solid grasp of the industry landscape, competitor activity, market dynamics, financial pressures, and strategic challenges, particularly around digital transformation. Strong contextual understanding of business goals across all Executive functions.



Streaming & Product Transformation: Direct experience supporting digital product transformation, including defining new performance metrics and KPIs to reflect evolving customer behaviours and platform dynamics.



Social Media Insight: Experienced in leading social media insight work, turning fast-moving online data into clear, actionable guidance for brand, marketing, and business teams; skilled in using social listening tools, identifying trends, and understanding platform-specific audience behaviour



Trading Insight & Performance: Strong commercial acumen with experience managing trading insights that directly inform and optimise business performance.



Gravitas & Confidence: Trusted advisor to C-suite and senior leaders, with the emotional intelligence, presence, and resilience to challenge, influence, and engage at the highest levels.



Influencing & Storytelling: Skilled in translating complex data into clear, impactful insight and persuasive recommendations that shape strategy and drive performance.



Collaboration: Strong ability to foster collaboration across teams and functions to deliver aligned, high-impact insight.



Negotiation: Confident negotiator able to align stakeholders, resolve conflicts, and secure agreement on priorities and deliverables.



Innovation Mindset: Active interest in evolving insight tools, methods, and thinking to enhance strategic value and relevance.



People Management: Experienced in leading and developing teams to deliver high-quality, insight-driven outputs for senior stakeholders.



Project Management: Skilled in managing both internal and external teams (including research agencies), ensuring delivery to brief, on time and to a high standard.

Basic salary per annum starting from

84,000.00

Application questions to complete

Please remember to complete the additional application questions by uploading a Word or PDF attachment. These questions really help us get to know you better and we won't be able to consider your application without them.

Please outline how you meet the 'Essential Experience & Skills' outlined in the (Max 500 words)

Benefits

There are a million reasons why it's great to work at Channel 4, here are just a few of the perks for you;




- Private medical insurance


- Free Virtual GP access for employees


- Free Female Health hormone test each year


- Free Tastecard membership


- Financial guidance 1-2-1's available each quarter


- Discounted Gym memberships


- Pension


- Life Assurance


- Income Protection


- Holiday Purchase

Hybrid working

From September 2023, C4 has operated a 60/40 working pattern, equating to three office days per week.


Having everyone in the office three days a week gives us more opportunity to build our high performing, inclusive culture; to collaborate and to learn and share with each other, as well as helping to coordinate a regular pattern of home and office working days. Employees then have the flexibility to decide where they spend the rest of the working week. All our offices are open five days a week.

Applications Close Date

18 Aug 2025

Equal Opportunities

Channel 4's purpose is to create change through entertainment; by representing unheard voices, challenging with purpose and delivering content which reflects the diversity of different communities across the UK.




We are only able to deliver on this remit by having a workforce rich in diversity of thought, background and lived experience. As an employer we encourage applications from candidates from all backgrounds and do not discriminate based on disability, age, gender reassignment, gender expression, criminal history, length of time spent unemployed, marriage or civil partnership status, national origin, pregnancy and maternity status, race, religion or belief, sex, and sexual orientation.




Disability Confident Scheme:


Channel 4 is a member of the Business Disability Forum (BDF) and has also maintained the highest level of the Department of Work and Pension's Disability Confident scheme - Level 3: Leader. Under the Disability Confident Scheme, we aim to offer an interview to all candidates who have a neurodiverse condition, impairment or long-term condition and who meet the essential criteria for an advertised job. If you wish your application to be considered under the Disability Confident Scheme, please select yes when completing the application questions. For more information, please visit the Disability Confident Campaign website.




For our roles and schemes that receive a high volume of applications it may not be possible to provide an interview to all applicants who meet the essential criteria and in this situation we can only select applications that best meet the skills needed for the role.




Care Leaver Friendly Employer:


Channel 4 is a Care Leaver Friendly Employer. By signing the Care Leaver Friendly Employer Charter and adopting its principles, we are supporting an immensely talented yet often under-served and under-represented community of young people/ adults. We commit to offering an interview (and constructive feedback) to applicants who identify as care experienced and meet the essential criteria for the role as outlined on the job description. Applicants should indicate if they wish to apply under our Care Leaver Scheme by selecting the option on the application form.




For our roles and schemes that receive a high volume of applications it may not be possible to provide an interview to all applicants who meet the essential criteria and in this situation we can only select applications that best meet the skills needed for the role.




Workplace Adjustments:


We are committed to providing disabled applicants a level playing field when applying for a job and support whilst employed to perform to the best of their ability and develop their careers. If you have a neurodiverse condition, impairment or long-term condition and require any adjustments, additional support or alternative arrangements during the recruitment and wish to discuss this confidentially, please let us know via the following e-mail recruitment@channel4.co.uk