Job Description

CRM Loyalty Specialist
Band 5B
Contract: Permanent
Location: Flexible hybrid working style with three days in the London office
The role
This role reports into the CRM & Loyalty Manager and will support with all aspects of Pandora's Customer Loyalty scheme. The objectives of this role are to drive new customer acquisition and maximise value from our Loyalty members across both the store and online business,
In the UK and Ireland, we are very proud to have recently been recognised in the Sunday Times 'Best Places to Work 2023', one of only 11 in the 'very large' employers category.
About Pandora
Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores.
Headquartered in Copenhagen, Denmark, Pandora employs 37,000 people worldwide and crafts its jewellery using only recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 31.7 billion (EUR 4.2 billion) in 2024.
Our people
Our global team of over 33,000 passionate individuals helped Pandora achieve record earnings in 2023, driven by a new long-term growth strategy. This rapid progress has fostered an ambitious and empowering culture.
As we grow, we continue to invest in our talent. We're seeking people who share our values and can help us realise our ambitions.
What to expect from the role

• Assist the CRM & Loyalty Manager with all areas of the Loyalty strategy for the British Isles (UK and Ireland)
• Build and maintain successful relationships across all relevant departments, including Retail, E-commerce, Marketing and Global Loyalty teams.
• Be a champion for the loyalty programme & ensure relevant departments include data capture in their activity and take a test & learn approach to maximizing performance
• Proactively seek-out new opportunities for driving customer value & data capture
• Plan and execute loyalty campaigns to drive value in the Trading Line Up.
• Work with the eCommerce trading & testing teams to analyse the web data capture journey, and to ensure we maximize all data capture opportunities on pandora.net
• Understand the data capture challenges in retail, and improve current ways of working through feedback from our store teams
• Build strong relationships with the wider marketing team and ensure My Pandora & Pandora Club have an appropriate level of presence in our paid and owned marketing channels.
• Interrogate our existing database and deploy techniques to convert contacts to My Pandora and Pandora Club members
• Report on KPIs on both a weekly and monthly basis, understanding how the loyalty programme adds commercial value to the business

The successful candidate

• 2+ years experience in a Loyalty marketing or CRM role
• Confident in speaking to stakeholders across all levels of the business, from delivering campaign reviews to the commercial teams, to carrying out visits to our store teams
• Have effective communication skills, both written and verbal, with an excellent grasp of the English language
• Analytical and ability to provide insights and identify opportunities to improve performance.
• Highly organised, an ability to work to deadlines, and to plan and prioritise tasks effectively.
• Proactive and able to take your own initiative
• Enthusiasm, positivity & take a creative approach to problem-solving with a genuine passion for CRM & Loyalty
• Solid understanding of digital marketing channels. particularly CRM
• Results-focused, commercially aware, with mindset of continual optimization
• Basic understanding of relevant legal requirements such as GDPR and E-Privacy laws

Ideal candidates will have

• Proven track record of driving growth from a loyalty programme
• Background in working for an omnichannel retailer.
• Strong experience of an omnichannel approach to data capture
• Experience with Bloomreach or similar CRM platform
• Experience using Power BI & Adobe Analytics

Craft Your Future with Pandora: A Career Built Around You
At Pandora, your career is a journey of growth, development, and limitless potential. We believe in empowering you to shape your own path and craft your own incredible.
What We Offer
Our focus is on offering you a career that's as unique as you are. We provide the tools, opportunities, and support you need to thrive:

• Career Development & Growth: Be at the forefront of an inspiring journey with tailored development plans, mentorship, and regular reviews to ensure you're on track to achieving your goals.
• Competitive Salary & Regular Reviews: We make sure your efforts are rewarded fairly, with regular opportunities to review your progress and success.
• Generous Bonus Scheme: Your hard work doesn't go unnoticed, with opportunities to earn performance-related bonuses.
• Hybrid Working Flexibility: Strike the perfect balance between collaboration and focus, with three office days and two work-from-home days between Monday and Thursday.
• Early Finish Fridays: Start your weekends early by finishing work at 3 PM every Friday.
• Private Healthcare: Your wellbeing is our priority, with access to private healthcare that keeps you covered.
• Employee Discounts & Perks: Enjoy 55% off Pandora products and exclusive access to discounted brands, cinema tickets, gym memberships, holidays, and more.
• Annual Leave & Flexibility: 25 days annual leave plus bank holidays, with the option to buy or sell leave, and your birthday off to celebrate YOU!
• Wellness Hub & Support: Access to wellness resources and a dedicated Employee Assistance Programme offering free, confidential support 24/7.
• Recognition & Celebrations: Your achievements are our success. With a recognition programme and regular celebrations, we ensure every success is shared and appreciated.

At Pandora, we believe in creating not just a job, but a journey of fulfillment, growth, and success. If you're ready to take the next step in crafting your incredible career, join us and let's build something extraordinary together.
Your future is waiting - craft the incredible with Pandora!
Please understand that due to the large number of applications, we regret that only online applications can be considered. Please click apply to submit your application.
Pandora's recruitment procedures are designed to be transparent and clear for all candidates. This helps us ensure that applicants are provided with a fair and equal opportunity to demonstrate their competencies and skills by removing blocking factors, possible biases, and risks of discrimination. We encourage everyone applying to our vacancies to refrain from adding identity-related elements such as a photo, marital status and age.
*If you require reasonable adjustments in place during your interview(s), please make us aware as soon as possible*

Skills Required