Job Description

Marketing & AI Content Specialist
About Reply:
Reply specialises in the design and implementation of solutions based on new communication channels and digital media. As a network of highly specialised companies, Reply defines and develops business models enabled by the new models of AI, big data, cloud computing, digital media and the internet of things. Reply delivers consulting, system integration and digital services to organisations across the telecom and media; industry and services; banking and insurance; and public sectors.
Role Overview:
As a Marketing & AI Content Specialist, you will join the Reply UK Marketing team to create compelling content focused on marketing, technology, and the transformative potential of AI. In this dynamic and innovative environment, you'll have the opportunity to grow your expertise while supporting a variety of marketing and communication activities, including go-to-market strategies, events, campaigns, social media, and cross-company initiatives. You will be expected to demonstrate flexibility and intellectual curiosity, seamlessly shifting between technical writing, strategic support, and creative formats. This role is ideal for someone who is passionate about both marketing and AI, and thrives in a fast-paced, evolving setting.This is a London based role.
Responsibilities:

• Create high-quality marketing content across multiple channels (website, case studies, white papers, landing pages, presentations, social media).
• Work closely with technical teams to translate complex topics into clear, engaging narratives for business audiences.
• Support go-to-market initiatives, including positioning, messaging, and content assets for new offerings and campaigns.
• Contribute to planning and execution of events, workshops and thought-leadership activities.
• Collaborate on social media strategy and produce on-trend, high-impact content.
• Work with AI-powered tools for content generation, research, social listening, and productivity, adopting emerging techniques as the marketing landscape evolves.
• Support cross-team marketing initiatives and maintain alignment with Reply's brand, narrative, and strategic objectives.
• Bring new ideas proactively, anticipating opportunities for innovation and growth.

About the Candidate:

• Bachelor's degree (2.1 or higher) in Marketing, Communications, Computer Science, or a related field.
• 2-3 years of experience in marketing, content creation, digital communication, or a related discipline.
• Proven ability to produce written content with clarity, structure, and creativity for diverse formats and audiences.
• Familiarity with AI technologies, generative models, and contemporary marketing tools and a strong interest in innovation and the evolving role of AI in marketing, content strategy, and go-to-market initiatives.
• Technical inclination, demonstrated by coursework or experience in a technical subject or strong ability to communicate technical topics (e.g., Computer Science, Engineering, Data/AI foundations) effectively.
• High degree of adaptability, mental agility, and a solution-oriented mindset.
• Experience in B2B or technology-driven environments and a familiarity with AI-supported content workflows is desirable.
• A basic understanding of software development, cloud or data concepts, and visual or multimedia skills such as video editing or creative tools is advantageous.

Reply is an Equal Opportunities Employer and committed to embracing diversity in the workplace. We provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type regardless of age, sexual orientation, gender, identity, pregnancy, religion, nationality, ethnic origin, disability, medical history, skin colour, marital status or parental status or any other characteristic protected by the Law.
Reply is committed to making sure that our selection methods are fair to everyone. To help you during the recruitment process, please let us know of any Reasonable Adjustments you may need.

Skills Required