Job Description

Get to know Marketing / The Department:

Our Marketing Department is the heartbeat of Adjust\'s outreach efforts! With our dynamic events, product marketing, content, PR, inbound, and video teams, we\'re on a mission to ensure Adjust shines brightly on the global stage. Our group of storytellers help boost awareness among our valued customers, fuel our lead pipeline, and continue to elevate Adjust\'s global reputation in the industry.

Make an Impact/ The role:

We are seeking an experienced B2B marketer to join the Adjust teams. This is a great opportunity for someone with experience marketing to a mobile and/or global audience. This role will allow you to use your analytical skills to build and scale our marketing analytics capabilities. You will help drive data-driven decision-making throughout the company by performing in-depth analyses that drive continuous improvement in our projects and campaigns. Your analytical skills will help to prioritize projects for impact and will redefine how data is used across the organization.

Empower Your Potential/ Responsibilities:

• Develop dashboards and reports to provide actionable insights for marketing to optimize and drive campaigns
• Perform analysis to better understand prospect journeys to guide leads through to pipeline and revenue
• Perform analysis of internal datasets from multiple data sources (e.g. Salesforce, Pardot, Google Analytics, and advertising platforms) to help optimize marketing efforts throughout the customer lifecycle
• Perform touch point analysis and impact across all channels including analysis on tactics, activity, frequency, behaviors and recommendations to optimize campaigns
• Create and manage standardized reports and dashboards to provide ongoing data and insight for internal stakeholders
• Support list segmentation, data cleanliness, and integrity initiatives for CRM and Marketing Automation databases
• Support ROI analysis to help optimize marketing efforts across channels

Bring Your Knowledge/ Experience & Qualifications:

• 5+ years of analytics experience in a B2B SaaS sales and marketing environment, with hands on experience with CRM systems, marketing automation platforms, and data analysis tools and software (e.g. Excel, Google Analytics, Looker, Snowflake, ETL tools)
• Bachelor\'s degree in a related field (e.g. data science, business analytics, etc)
• Experience working with multiple and large datasets, data manipulation and analysis techniques using SQL/other query tools, statistical modeling, experiment design, A/B testing, and strong data visualization intuition
• Analytical mentality and a data-informed approach with focus on continuous optimization and delivering results
• Understanding of key sales and marketing concepts (e.g. sales pipeline, lead management, marketing channels, demand generation, lead nurturing, marketing funnel, etc)
• Excellent interpersonal skills - and a love for working in highly cross-functional environments
• Critical thinking with a bias towards action and creative solutions
• Excellent collaborator management and presentation skills
• Dedicated outlook requiring minimal oversight

Enhance Your Experience / Perks & Benefits:

• Opportunity to make an impact on the ad-tech industry working for a forward-thinking leader in the space
• International, diverse teams with a strong focus on transparency, feedback and fun
• Education opportunities for ongoing professional development & continuous learning
• Company onboarding program where you\'ll learn the ins-and-outs of our product with your fellow newbies
• Flexible workplace policy, allowing you to work either from home or our office space
• Generous vacation policy with flexible vacation days
• Additional health insurance
• Group life assurance
• Wellbeing support with qualified therapists
• Paid parental leave to support you and your little ones
• WFH program with remote online events (workouts, coffee chats, team events, games, etc.)
• Monthly perk stipend to choose the perks that matter most to you

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