Job Description

We have an exciting opportunity and are looking to offer hands on experience in all aspects of marketing including content, email, and SEO, with an experienced and hardworking team. Looking to help you expand on your skills, gain experience and confidence in marketing within an established organisation.

Apprenticeship summary

Annual wage

14,722.50

Working week

Monday to Friday - 9am -5pm

Total hours per week: 37.5 hours a week

Expected duration

18 Months

Apprenticeship Level

Advanced Level 3 (A level)

What will the apprentice be doing?

This role is to support the business and its marketing team in their strategies and the implementation of these. The ideal candidate will be enthusiastic about all things marketing. They will need to be tech-savvy and proactive with ideas. Main Responsibilities:

Research for marketing campaigns, following the businesses brief for target audiences. You will create content for social media platforms such as Twitter, Linked In, Instagram, Facebook, YouTube and more. Creating Digital content including articles, images, graphics, video and more. Writing copy for posts and email marketing campaigns using Mailchimp. Compiling marketing reports using social media, email marketing and SEO data on a regular basis such as open/response rates. Learning to use data to improve current rankings. Customer Service, answering telephone queries and responding to emails.

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

JBC SKILLS TRAINING LIMITED

Your training course

Multi-channel marketer

Equal to Level 3 (A level)

Your training plan

The structured part of your apprenticeship training will be provided by JBC Skills Training, we are a specialist technical IT training provider.

You will also learn on-the-job, working alongside experienced colleagues.

MODULE 1

Marketing Campaigns

In this module, we deliver the components of a marketing campaign. We teach learners how to build a successful marketing campaign and conclude the week with a highly developed marketing report, that learners can transfer directly into their workplace.

Over 5 days we deliver:

Company Structures Marketing Fundamentals Brand Management-Vision, Values and Mission Marketing Campaigns-Briefs, Target Audience Competitor Analysis Marketing campaign, Analytics, KPI's, Data and Reports Campaign Reports & Presentations

MODULE 2

Offline Marketing

During this module, the apprentice will learn how to create offline marketing content that drives a return on marketing investment and how this can be adapted for online channels.

Over five days, we deliver

Event marketing and management Budget management Digital print content creation Taking offline marketing campaigns online

MODULE 3

Data-Driven Marketing, Channels

Insights &Design

In this module we cover effective multi-channel marketing through email, social and video and paid campaigns. We teach learners how to use AI tools to become more efficient data-driven marketers and provide the essential skills needed to evaluate, analyse and optimise the effectiveness of their marketing campaigns.

Over five days, we deliver:

Social media content creation Search engine optimisation (SEO) Website design & management Email marketing Leveraging marketing AI tools & platforms Creating professional marketing reports
Training dates will be confirmed once you start the apprenticeship.

Delivery is fully remote via classroom training.

Requirements and prospects

Desired skills and personal qualities

Communication skills Attention to detail. Organisation skills Team working Creative Passion for Digital Marketing Can work independently.

Qualifications

GCSE or equivalent English (Grade C (4) or above) essential GCSE or equivalent Maths (Grade C (4) or above) essential

Things to consider.

JBC Skills Training Ltd reserve the right to remove this advert any time before the closing date. Interested candidates should apply as soon as possible.

About the employer

Our client delivers online university pathway programmes with full undergraduate and postgraduate diploma awards to learners from all corners of the world. Learners can fast track their way through to a UK university qualification on campus or by distance learning.

Training provider

JBC SKILLS TRAINING LIMITED

Apprenticeship standard

Multi-Channel Marketer Level 3 (A level)

Job Types: Full-time, Apprenticeship

Pay: 14,722.50 per year

Ability to commute/relocate:

COVENTRY CV4 8HX: reliably commute or plan to relocate before starting work (required)
Education:

GCSE or equivalent (required)
Licence/Certification:

driving license (preferred)
Location:

COVENTRY CV4 8HX (preferred)
Work Location: In person