Marketing Assistant Apprentice

Tadley, United Kingdom

Job Description



This is your opportunity to achieve a permanent & professional job role, with training & development provided. B2B Consulting Global (Cutthrough Marketing) are looking for two new marketing assistants to join their small but growing team.
Closing date: 30 Nov 2021

Apprenticeship summary


  • Weekly wage

    £187.50
  • Working week

    Monday to Friday 9-5pm with a 30 minute lunch break Total hours per week: 37.50
  • Expected duration

    18 months
  • Possible start date

    01 Dec 2021
  • Date posted

    today
  • Distance

    45.8 miles
  • Apprenticeship level

    Advanced
    Level 3 (A level)
  • Reference number

    VAC001791593
  • Positions

    2 available


We're hiring for a company called B2B Marketing Global Ltd which are based near to Basingstoke, Hampshire. About us: Founded at the end of 2015 and incorporated mid-June 2016, B2B Marketing Global Ltd launched the Cutthrough.Marketing brand in 2020. In the early days, clients were small, fast growing and start-up businesses in the high tech and IT sectors. Since 2020 the business has been a growing at an enormous rate. It has become evident to many companies that all they were looking for was Marketing that would Cut Through the noise to their customers and Cut Through the haze of where they should be targeting to the lucrative sweet spot; hence Cut Through Marketing has become the way forward. This is your opportunity to achieve a permanent and professional job role, with training & development provided. You must be punctual, genuinely committed, and demonstrate enthusiasm and take the initiative from day one. You’ll be based remotely, with a company laptop and Microsoft 365 provided. That said you will be logged into MS Teams for telephone calls, video meetings & chat throughout our days, that will include regular meetings to discuss your work and progress, so smart attire is required if / when you meet clients. Job Responsibilities:
  • To research suitable target clients, entering details on to HubSpot CRM system.
  • To discuss integrated marketing campaigns to said targets with line manager and help to project manage said campaign.
  • To answer and filter incoming calls.
  • To draft copy for emails, direct mails, websites, brochures as required
  • To monitor time spent on tasks related to clients using the Toggl Track on-line system.
  • To conduct secondary market research (internet based) to support the development of marketing and business strategies.
  • To attend regular video calls with relevant clients and deliver on tasks allocated to you on those calls.

Requirements and prospects


Desired skills


  • Knowledge of Microsoft 365 Word, Excel,
  • PowerPoint
  • Fluent in written and spoken English
  • Interest in marketing as a career as a minimum
  • Knowledge of HubSpot, Toggl Track: Nice to have, but training can be given

Personal qualities


  • Punctual
  • Willingness to learn

Desired qualifications


  • Must have a grade C (Grade 4) or above/equivalent in maths and English

Future prospects


Future progression onto a level 4 marketing qualification to continue progression.

About the employer




We're hiring for a company called B2B Marketing Global Ltd which are based near to Basingstoke, Hampshire.

About us:

Founded at the end of 2015 and incorporated mid-June 2016, B2B Marketing Global Ltd launched the Cutthrough.Marketing brand in 2020. In the early days, clients were small, fast growing and start-up businesses in the high tech and IT sectors. Since 2020 the business has been a growing at an enormous rate. It has become evident to many companies that all they were looking for was Marketing that would Cut Through the noise to their customers and Cut Through the haze of where they should be targeting to the lucrative sweet spot; hence Cut Through Marketing has become the way forward. This is your opportunity to achieve a permanent and professional job role, with training & development provided. You must be punctual, genuinely committed, and demonstrate enthusiasm and take the initiative from day one. You’ll be based remotely, with a company laptop and Microsoft 365 provided. That said you will be logged into MS Teams for telephone calls, video meetings & chat throughout our days, that will include regular meetings to discuss your work and progress, so smart attire is required if / when you meet clients.

Employer

B2b Marketing Global Ltd

About disability confident
Disabled candidates will generally be offered an interview if you meet the minimum requirements for this vacancy. Contact the employer for full details. Employers may need to limit the number of interviews offered to both disabled and non-disabled people if they receive high numbers of applications. The disability confident scheme supports employers to make the most of the talents disabled people can bring to your workplace.

Address


16 Silchester Road Tadley RG26 3PX

You must have JavaScript enabled to view a map of the location

Training


Training provider

KIWI EDUCATION LTD Applications for this apprenticeship are being processed by Kiwi Education LTD

Contact

Max Nicholas 07495582074 max.nicholas@kiwieducation.co.uk

Role Profile (what the successful candidate should be able to do at the end of the Apprenticeship)

The broad purpose of the occupation is to support customer focussed marketing activities that drive the demand for a product or service through awareness raising and/or perception building to generate results to the bottom line. As part of the Marketing team the Marketing Assistant will contribute to the implementation of the Marketing strategy and plans. They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the Marketing function and activities of the company. It is typically the entry route for many Marketing professionals who progress their career into more senior marketing positions. In their daily work, an employee in this occupation interacts with a wide range of internal colleagues and external marketing suppliers. Depending on the size and structure of the organisation, this could include collaboration with colleagues from sales, operations, PR, IT, the customer insight team and finance as well as interaction externally with clients/customers and suppliers such as printers, digital agencies, PR and media agencies, event display companies, market research agencies, and media sales professionals. The role is likely to be primarily office-based, although they may spend time away from the office attending exhibitions and events, meetings with external marketing suppliers, marketing research suppliers, visiting clients, trade shows, or supporting research activities. An employee in this occupation will be responsible for coordinating and delivering specific marketing activities which could include, but are not limited to, marketing content creation, background market and customer research, monitoring campaign analytic and collecting data, using relevant marketing software/systems, maintaining marketing administration activities such as managing the supply of marketing literature, tracking marketing expenditure, supporting the procurement of, and overseeing the delivery of work by external and internal marketing suppliers. The level of supervision is likely to vary for each employer, with the level of autonomy varying by size of organisation and marketing function. Typically they would be the first point of contact for day-to-day activities in the marketing function, and supervised by a member of staff with greater marketing skills, knowledge and experience.

KNOWLEDGE

  • Marketing theory, concepts and basic principles e.g., what marketing is, the marketing mix (7Ps: product, price, place, promotion, physical environment, process, people), the promotional mix and the difference between its elements (advertising, sales, public relations etc), what a marketing plan is.
  • Current technologies such as systems and software, that can help deliver effective marketing planning (research), delivery and evaluation
  • Legislation and regulatory frameworks affecting marketing operations, e.g. General Data Protection Regulation (GDPR)/eprivacy, trading laws, copyright law, Advertising Standards Authority (ASA)
  • Principles of Marketing ethics such as targeting vulnerable adults and children; principles of conducting marketing communications in a legal, decent and honest manner, advertising being clearly differentiated from news/entertainment, ensuring consumer data is never compromised and marketing strategies avoid stereotyping
  • The Internal dependencies that positively and negatively influence the success of marketing, e.g. IT, finance, sales, operations
  • Primary and secondary research and the different sources of primary and secondary research data
  • Brand theory (positioning/value/identity/guidelines) to a basic level
  • How marketing fits within organisational structures and processes
  • How to brief and manage external marketing suppliers, and an understanding of the risks to ineffective briefing/management
  • Copywriting and proofreading techniques
  • Search engine optimisation techniques and effective video production and publishing practice
  • The benefits of a customer relationship management system
  • The benefits of marketing automation processes and systems
  • The metrics relevant to the delivery and evaluation of marketing activity, and an understanding of which are most relevant to that activity
  • Budgeting principles and good procurement practice
  • Importance of planning and maintaining offline and digital assets
  • Awareness of social media platforms appropriate to customer and business segments
  • The customer journey and the customer segments relevant to their market

SKILLS

  • Use research/survey software to gather audience insight and/or evaluation
  • Applying creativity to use a website content management system to publish text, images and video/animated content
  • Use a social media platform to publish text, images and video content
  • Use high volume email delivery software to acquire and/or retain one or more market segments and understand the response
  • Organise offline and digital assets in a coordinated and legally compliant way (there may be several pieces of legislation that a Marketing Assistant may need to comply with, these should be relevant to the sector they work in and the type of activity. Examples include GDPR; Consumer Protection from Unfair Trading Regulations 2008; Consumer Credit Act; Copyright, Designs and Patents Act)
  • Able to compile briefs for an external marketing supplier (e.g. printer/display stand producer/graphic designer etc) and oversee successful delivery in-line with specification
  • Write persuasive text to meet a marketing communications objective, using common copywriting techniques such as adapting writing style to ensure it is appropriate to different channels in-line with organisational brand guidelines.
  • Proofread marketing copy to ensure that it is accurate, persuasive and legally compliant and is on brand.
  • Able to plan and coordinate a marketing activity (external and/or internal) comprising several different marketing tactics to acquire or retain one or more customer segments. Carries out the tasks within known resources.
  • Analyse and present defined external and internal marketing data to inform discussions about planning, delivery and/or evaluation of marketing activities/brand performance.
  • Spreadsheets – create and maintain spreadsheets using common business software, e.g. Excel, Numbers, in support of marketing activities (such as project/budget planning and monitoring, and to support organisation of marketing assets)
  • Presentations – compile and present marketing information (e.g. to inform internal stakeholders of the results of a marketing tactic or present ideas for future marketing tactics) using common business software, e.g. PowerPoint. Basic presentation skills to deliver these findings.
  • Compile a report from a marketing system/software, e.g. CRM, Google Analytics, Dotmailer

Apprenticeship standard

Marketing assistant

Level 3 (A level)

Beware of fraud agents! do not pay money to get a job

MNCJobs.co.uk will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Job Detail

  • Job Id
    JD1995623
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Tadley, United Kingdom
  • Education
    Not mentioned