Tes is an international provider of software-enabled services passionate about using technology to make life easier for schools and teachers. All products and services are built with teachers and schools needs at the core, ensuring they are innovative, trusted education solutions.
Role overview:
We are looking for a Marketing Data Analyst able to demonstrate deep understanding of the "so what" within our business. The successful candidate will proactively analyse the marketing funnel / pipeline to share insights that drive actions with the wider business.
This role sits in the Data & Insights department and reports to the Senior BI Developer.
Key Responsibilities:
Analyse customer behaviour using data from various sources, including web analytics and CRM systems
Provide actionable insights and recommendations to the marketing team on funnel effectiveness
Work closely with cross-functional teams, including product management, sales, and customer operations, to integrate insights into marketing strategies
Collaborate with stakeholders to gather requirements and define data-driven objectives for projects
Produce marketing funnel and campaign effectiveness reporting
What You Need to Succeed
Experience
Successful candidates are likely to have a minimum of 3 years experience in a marketing or digital analytics role
Knowledge
Successful candidates will bring their knowledge of:
One or more CRM systems such as Salesforce, Hubspot
Generating marketing insight to drive action
Marketing funnel / pipeline analysis
SaaS sales and marketing, ideally B2B
Skills
Likely to include:
Use of a CRM system for contact and campaign management
Visualisation tools such as Looker, PowerBI, Tableau
SQL (dbt)
Excellent communication skills
Collaboration, across the team and wider business
What do you get in return?
25 days annual leave rising to 30
5% pension after probation
State of the art city centre offices
Access to a range of benefits via My Benefits World
Discounted city centre parking
Free eye care cover
Life Assurance
Cycle to Work Scheme
EAP (Employee assistance programme)
Monthly Tes Socials
Access to an extensive Learning and Development menu
Who are Tes?
Tes has been supporting the education sector for over a century, growing and changing alongside the evolution of education. Today, Tes is focused on providing digital solutions to support school leaders and teachers with wellbeing, continuous professional development, safeguarding, SEND provision, flexibility through timetabling, and pupil behaviour management.
Our Vision is to power schools and enable great teaching worldwide, by creating intelligent online products and services to make the greatest difference in education.
Tes has over 13m teachers in its online community and working relationships with 25,000 schools in over 100 countries. Tes helps schools find the teachers they need via a range of recruitment solutions; brings new teachers into the profession through initial teacher training; provides teachers with continuous professional development and world class safeguarding training. It also offers a range of expert tools for the classroom from timetabling, SEND provision, and behaviour management solutions to dynamic staff surveying and wellbeing tools. Tes brings educators together online so they can share expertise and teaching resources and it provides them with vital information, research and analysis about education via its fully digital Tes Magazine.
Tes is a global company employing over 600 people and operating across 10 offices, including in London, Sheffield, Hong Kong, Sydney, and Dubai.
We are proud of our people centric culture where everyone is driven to achieve the same goal. We are an agile organization striving for continuous improvement. We invest in our people with extensive learning and development opportunities and support our colleagues with various mentoring and career enhancement programmes.
Tes Global will ensure all qualified applicants receive consideration for employment without regard to race, sex, colour, religion, sexual orientation, gender identity, national origin or on the basis of disability. We invite applicants to contact us directly to identify any additional support required.
www.tes.com/tesglobal
Beware of fraud agents! do not pay money to get a job
MNCJobs.co.uk will not be responsible for any payment made to a third-party. All Terms of Use are applicable.